Market Overview

Mitsubishi Motors Surpasses 100,000 Sales in FY16 with Strong March 2017 Sales


Motors North America, Inc
. (MMNA) reported March 2017 sales of
11,766 an increase of 6.2 percent over March 2016. With a strong final
month, Mitsubishi's fiscal year 2016 sales closed with over 100,000
sales for the first time since 2007. Leading the way for the brand in
March was the popular three-row CUV Outlander, which posted its best
March sales month ever with 4,235, an increase of 96.4 percent over
March 2016.

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2017 Outlander GT (Photo: Business Wire)

2017 Outlander GT (Photo: Business Wire)

In just four years, Mitsubishi's volume growth has increased 75 percent
and sales per dealer/per month have almost doubled in that same time

"Eclipsing 100,000 fiscal-year sales is a very important milestone for
Mitsubishi and truly signals growth with our brand and the strengthening
of our dealer body," said Don Swearingen, executive vice president and
COO, Mitsubishi Motors North America, Inc. "And the future looks even
brighter. Mitsubishi's solid CUV lineup of Outlander and Outlander Sport
gets even stronger with the recently announced Eclipse Cross slated to
hit dealerships in early 2018."

Total 2017 calendar-year sales are up 15.6 percent compared to last year
at this time with 29,147 units sold.

For more information on Mitsubishi Motors, please visit

    March   YTD
    2017   2016   2017   2016
i‐MiEV   3   1   4   8
Mirage   3324   4113   7470   6232
Lancer   1528   1934   5221   5454
Outlander Sport   2676   2874   6864   7698
Outlander   4235   2156   9588   5820
Total   11766   11078   29147   25212

About Mitsubishi Motors North America, Inc.

Mitsubishi Motors North America, Inc., (MMNA) is responsible for all
research and development, marketing, and sales for Mitsubishi Motors in
the United States. MMNA sells sedans and crossovers/SUVs through a
network of approximately 360 dealers. MMNA is leading the way in the
development of highly efficient, affordably priced new gasoline-powered
automobiles while using its industry-leading knowledge in battery
electric vehicles to develop future EV and PHEV models. 2017 marks the
100th year of Mitsubishi producing cars. For more information, contact
the Mitsubishi Motors News Bureau at (888) 560-6672 or visit

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