Market Overview

FCA US LLC Reports March 2016 U.S. Sales Increased 8 Percent; Best March Sales Since 2006

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AUBURN HILLS, Mich., April 1, 2016 /PRNewswire/ --

  • Jeep® brand sales up 15 percent; best March sales ever
  • Jeep Compass sales up 53 percent; best March sales ever
  • Jeep Wrangler, Jeep Renegade and Jeep Cherokee post best March sales ever
  • Dodge brand sales up 11 percent; Dodge Journey logs best March sales ever
  • Ram pickup truck, Ram ProMaster and Ram ProMaster City post best March sales ever

FCA US LLC today reported U.S. sales of 213,187 units, a 8 percent increase compared with sales in March 2015 (197,261 units), and the group's best March sales in a decade.

The Jeep®, Dodge and Ram Truck brands each posted year-over-year sales gains in March compared with the same month a year ago. The Jeep brand's 15 percent increase was the largest sales gain of any FCA US brand during the month.

"Strong Jeep and Ram brand sales gave us a fast start to the important spring selling season and extended our year-over-year monthly sales gains to six full years," said Reid Bigland, Senior Vice President - Sales, FCA - North America. "As consumers continue to shift their buying preference towards utility vehicles and trucks, they are walking directly into the FCA wheelhouse."

Eight FCA US vehicles set records in the month of March, including the Jeep Compass, which posted its best March sales ever. In addition, Dodge Journey, the Ram pickup truck, Ram ProMaster Van, Ram ProMaster City, Jeep Wrangler, Jeep Cherokee and Jeep Renegade each posted their best March sales ever. On the brand side, the Jeep brand recorded its best March sales ever.

FCA US finished the month of March with an 82-day supply of inventory (644,474 units). U.S. industry sales figures for March are internally projected at an estimated 17.1 million units Seasonally Adjusted Annual Rate (SAAR).

Jeep® Brand
Jeep brand sales were up 15 percent in March, the brand's best March sales ever and its 30th-consecutive month of year-over-year sales gains. The Jeep brand has set a sales record in every month dating back to November 2013. Sales of the Jeep Compass were up 53 percent, its best March sales ever. In addition, the Jeep Wrangler, Jeep Cherokee and Jeep Renegade each recorded their best March sales ever. Sales of the Jeep Grand Cherokee were up 10 percent for its best March sales in 11 years. Sales of the Jeep Renegade, the newest entry in the brand's product lineup, were up 837 percent in its first month of year-over-year comparisons. The Jeep brand expanded its Grand Cherokee lineup with the introduction of a new Trailhawk model – the most capable factory-produced Grand Cherokee ever – at last month's New York International Auto Show. The brand also introduced the 2017 Grand Cherokee Summit, bringing a new exterior appearance, a plush new interior and even more standard premium features to consumers looking for the ultimate premium full-size SUV.

Dodge Brand
Dodge brand sales were up 11 percent last month, the brand's best March sales since 2014 and its fourth-consecutive month of year-over-year sales gains. Sales of the Dodge Journey were up 8 percent, its best March sales ever. In addition, the Dodge Charger, Dodge Grand Caravan minivan, Dodge Viper, and Dodge Durango each posted year-over-year sales gains in March. The Grand Caravan's 117 percent increase was the largest percentage sales gain of any Dodge brand vehicle in the month and its best March sales since 2014. The Durango's 25 percent increase was its best March sales performance since 2005. Following an enthusiastic reception from its Hellcat and SRT owners, the Dodge brand is expanding the popular Go Mango heritage exterior paint color to its entire Charger and Challenger lineups.

Ram Truck Brand
Ram Truck brand sales, which include the Ram pickup, Ram ProMaster and Ram ProMaster City, were up 11 percent in March, the brand's best March sales since 2004. Ram pickup truck, Ram ProMaster and Ram ProMaster City each logged its best March sales ever. The Ram Truck brand last month unveiled the 2016 Ram 1500 Yellow Rose of Texas edition, a new, Texas-only addition to its half-ton lineup, at the Dallas-Fort Worth Auto Show. The Yellow Rose of Texas edition, which is distinguished by its Stinger Yellow paint package, will be offered in half-ton 4x2 and 4x4 crew cab versions of the Ram 1500 Lone Star. Ram Lone Star models are exclusive to the Texas retail sales market.

Chrysler Brand
Sales of the Chrysler Town & Country minivan were up 148 percent in March, the minivan's best March sales in nine years. Chrysler 300 sales were up 21 percent, the full-size sedan's best March sales since 2012. Chrysler brand sales were down 13 percent in March, compared with the same month a year ago. The all-new 2017 Chrysler Pacifica minivan will begin arriving in Chrysler dealerships this month, followed by the Pacifica Hybrid in the fall. The Pacifica delivers unparalleled levels of functionality, versatility, technology and bold styling – all at a price that bests key competitors. The 2017 Chrysler Pacifica lineup features five highly-equipped models, starting at $28,595 U.S. Manufacturer's Suggested Retail Price (MSRP), not including destination.

FIAT Brand
FIAT brand sales, which include the Fiat 500, Fiat 500L and 500X, were down 24 percent in March, compared with the same month a year ago. The 2017 Fiat 124 Spider Elaborazione Abarth is the latest addition to the Fiat 124 Spider lineup, offering added performance features for a sportier, more spirited driving experience. The 124 Spider Elaborazione Abarth was revealed last month during the New York International Auto Show. After a thorough, in-depth evaluation by the staff at Autotrader.com, the 2016 Fiat 500X earned a Must Test Drive award in March.

 


FCA US LLC Sales Summary March 2016











Month Sales

Vol %

CYTD Sales

Vol %


Model

Curr Yr

Pr Yr

Change

Curr Yr

Pr Yr

Change


Compass

8,282

5,420

53%

20,574

14,406

43%


Patriot

9,837

11,849

-17%

28,747

29,692

-3%


Wrangler

17,710

17,524

1%

41,741

42,118

-1%


Cherokee

19,170

19,033

1%

49,534

48,213

3%


Grand Cherokee

18,506

16,815

10%

47,050

43,377

8%


Renegade

8,832

943

837%

21,951

943

2228%


JEEP BRAND

82,337

71,584

15%

209,597

178,749

17%


200

6,176

19,190

-68%

17,973

49,152

-63%


300

6,474

5,359

21%

15,917

12,907

23%


Town & Country

13,586

5,489

148%

31,616

19,874

59%


CHRYSLER BRAND

26,236

30,038

-13%

65,506

81,933

-20%


Dart

5,349

9,572

-44%

16,868

25,115

-33%


Avenger

0

186

-100%

0

647

-100%


Charger

9,817

8,828

11%

27,746

26,218

6%


Challenger

5,369

6,110

-12%

16,039

15,957

1%


Viper

52

50

4%

138

175

-21%


Journey

9,986

9,222

8%

26,421

23,982

10%


Caravan

12,925

5,960

117%

33,712

16,918

99%


Durango

7,651

6,121

25%

19,585

14,499

35%


DODGE  BRAND

51,149

46,049

11%

140,509

123,511

14%


Ram P/U

44,874

41,595

8%

113,367

101,511

12%


Cargo Van

0

582

-100%

1

2,623

-100%


ProMaster Van

3,302

2,342

41%

8,394

5,549

51%


ProMaster City

1,814

504

260%

4,551

723

529%


RAM BRAND

49,990

45,023

11%

126,313

110,406

14%


Alfa 4C 

53

73

-27%

169

217

New


ALFA BRAND

53

73

New

169

217

New


500

1,490

3,276

-55%

3,778

7,995

-53%


500L

533

1,218

-56%

1,267

3,043

-58%


500X

1,399

0

New

3,964

0

New


FIAT BRAND

3,422

4,494

-24%

9,009

11,038

-18%










TOTAL FCA US LLC

213,187

197,261

8%

551,103

505,854

9%










          TOTAL CAR

34,780

52,644

-34%

98,628

138,383

-29%


          TOTAL TRUCK

178,407

144,617

23%

452,475

367,471

23%









 

Method of Determining Monthly Sales. FCA US's reported vehicle sales represent sales of its vehicles to retail and fleet customers as well as limited deliveries of vehicles to its officers, directors, employees and retirees.  Sales from dealers to customers are reported to FCA US by dealers as sales are made on an ongoing basis through a new vehicle delivery reporting system which then compiles the reported data as of the end of each month.  Sales through dealers do not necessarily correspond to reported revenues which are based on the sale and delivery of vehicles to the dealers.  In certain limited circumstances where sales are made directly by FCA US, such sales are reported through its management reporting system. 

* * *

This press release contains forward-looking statements. These statements may include terms such as "may", "will", "expect", "could", "should", "intend", "estimate", "anticipate", "believe", "remain", "on track", "design", "target", "objective", "goal", "forecast", "projection", "outlook", "prospects", "plan", "intend", or similar terms. Forward-looking statements are not guarantees of future performance. Rather, they are based on the current expectations and projections about future events and, by their nature, are subject to inherent risks and uncertainties. They relate to events and depend on circumstances that may or may not occur or exist in the future and, as such, undue reliance should not be placed on them. Actual results may differ materially from those expressed in such statements as a result of a variety of factors, including: the Group's ability to reach certain minimum vehicle sales volumes; developments in global financial markets and general economic and other conditions; changes in demand for automotive products, which is highly cyclical; the Group's ability to enrich the product portfolio and offer innovative products; the high level of competition in the automotive industry; the Group's ability to expand certain of the Group's brands internationally; changes in the Group's credit ratings; the Group's ability to realize anticipated benefits from any acquisitions, joint venture arrangements and other strategic alliances; potential shortfalls in the Group's defined benefit pension plans; the Group's ability to provide or arrange for adequate access to financing for the Group's dealers and retail customers; the Group's ability to access funding to execute the Group's business plan and improve the Group's business, financial condition and results of operations; various types of claims, lawsuits and other contingent obligations against the Group; disruptions arising from political, social and economic instability; material operating expenditures and other effects from and in relation to compliance with environmental, health and safety regulation; developments in labor and industrial relations and developments in applicable labor laws; increases in costs, disruptions of supply or shortages of raw materials; exchange rate fluctuations, interest rate changes, credit risk and other market risks; political and civil unrest; earthquakes or other disasters and other risks and uncertainties.  "The Group" as used herein refers to Fiat Chrysler Automobiles N.V. (the "Company") together with its subsidiaries, or any one or more of them, as the context may require.

Any forward-looking statements contained in this press release speak only as of the date of this document and the Company does not undertake any obligation to update or revise publicly forward-looking statements. Further information concerning the Group and its businesses, including factors that could materially affect the Company's financial results, is included in the Company's reports and filings with the U.S. Securities and Exchange Commission, the AFM and CONSOB.

About FCA US LLC
FCA US LLC is a North American automaker with a new name and a long history. Headquartered in Auburn Hills, Michigan, FCA US is a member of the Fiat Chrysler Automobiles N.V. (FCA) family of companies. FCA US designs, engineers, manufactures and sells vehicles under the Chrysler, Jeep, Dodge, Ram and FIAT brands, as well as the SRT performance vehicle designation. The company also distributes the Alfa Romeo 4C model and Mopar products. FCA US is building upon the historic foundations of Chrysler, the innovative American automaker first established by Walter P. Chrysler in 1925; and Fiat, founded in Italy in 1899 by pioneering entrepreneurs, including Giovanni Agnelli.

FCA, the seventh-largest automaker in the world based on total annual vehicle sales, is an international automotive group. FCA is listed on the New York Stock Exchange under the symbol "FCAU" and on the Mercato Telematico Azionario under the symbol "FCA."

Follow FCA US news and video on:
FCA Content On Demand (COD): www.fcacod.com 
Company blog: blog.fcanorthamerica.com 
Company website: www.fcanorthamerica.com 
FCA360: 360.fcanorthamerica.com 
Facebook: www.facebook.com/ChryslerGroup 
Flickr: www.flickr.com/photos/chryslergroup/ 
Media website: media.fcanorthamerica.com 
Pinterest: www.pinterest.com/fcacorporate 
Instagram: www.instagram.com/FiatChrysler_NA 
Streetfire: www.streetfire.net/uploaded/chryslervideo.htm 
Twitter: www.twitter.com/FiatChrysler_NA 
Twitter (Spanish): www.twitter.com/fcausespanol 
YouTube: www.youtube.com/pentastarvideo

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SOURCE FCA US LLC

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