Market Overview

Mobile Users Have Access to New Data Perks, Brought to You by AT&T and Aquto


BOSTON, Oct. 26, 2015 /PRNewswire/ -- Aquto, a leader in sponsored data monetization, and AT&T have announced the availability of Data Perks, a free application* that allows eligible AT&T customers to discover great offers from brands and receive mobile data as a perk.

Participating customers can accumulate data and transfer up to 1000 MB per bill period to their AT&T account through the Data Perks app. They can use their transferred data during the bill period to browse, stream and more on AT&T's nationwide wireless network.  Data Perks will initially include offers from major brands like Fandango, Hotel Tonight, Rosetta Stone and more.

"AT&T is a great collaborator and brands are providing enthusiastic support for the program. All together we are offering a unique capability that will evolve the mobile experience," said Susie Kim Riley, Aquto CEO. "Mobile connectivity has become the way people experience their lives and is critical to all economies. Our mission is to deliver mobile to the world through collaboration with operators, brands and app developers. For marketers, Data Perks offers a new meaningful currency, mobile data, with which they can reward their customers."

AT&T smartphone customers can discover great offers from these brands, sign up for trials, purchase products, and more and receive data as a reward.  The earned data is stored in the customer's Data Perks account, and can be transferred to their wireless account. All consumer postpaid AT&T subscribers are eligible to use the application, which is available on iOS and Android operating systems. 

For additional information on Data Perks, visit

*Data Perks req's compatible smartphone with elig. AT&T wireless plan. Data rates may apply to app download & use. Data is only earned, transferred & used by the individual line registered with app. Transferred data (max 1000MB/bill period) is used & expires within same bill period transferred.  Other restr's apply.  See for app details. 

About Aquto
Aquto is the leader in sponsored data and data rewards with tier one operator deployments in the US, Europe and Asia. Founded in 2012 with headquarters in Boston, Aquto provides a frictionless way for app developers, advertisers and marketers to engage with users over mobile through zero rated content/apps and data rewards, and a new way for operators to monetize their data and network assets. For more information, visit or follow @aquto on Twitter.

About AT&T
AT&T Inc. (NYSE: T) helps millions around the globe connect with leading entertainment, mobile, high speed Internet and voice services. We're the world's largest provider of pay TV. We have TV customers in the U.S. and 11 Latin American countries. In the U.S., our wireless network has the nation's strongest 4G LTE signal and most reliable 4G LTE. We offer the best global coverage of any U.S. wireless provider*. And we help businesses worldwide serve their customers better with our mobility and highly secure cloud solutions.

Additional information about AT&T products and services is available at Follow our news on Twitter at @ATT, on Facebook at and YouTube at

© 2015 AT&T Intellectual Property. All rights reserved. AT&T, the Globe logo and other marks are trademarks and service marks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.

Signal strength and reliability claims based on nationwide carriers' 4G LTE. Signal strength claim based ONLY on avg. 4G LTE signal strength. 4G LTE not available everywhere.

*Global coverage claim based on offering discounted voice and data roaming; LTE roaming; voice roaming; and world-capable smartphone and tablets in more countries than any other U.S. based carrier. International service required.  Coverage not available in all areas. Coverage may vary per country and be limited/restricted in some countries.


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