InfinityAR and Lumus to Showcase Augmented Reality for Enterprise Applications at the 2015 International Consumer Electronics Show

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PETACH TIKVA, Israel--(BUSINESS WIRE)--

Infinity Augmented Reality Inc. ALSO (www.infinityar.com), the company behind the world's most advanced augmented reality development engine, and Lumus, the leading enabler of see-through wearable displays, will be jointly showcasing enterprise augmented reality applications at the upcoming International Consumer Electronics Show (CES), taking place in Las Vegas, NV, January 6-9, 2015.

The two companies will demonstrate the disruptive potential of augmented reality combined with see-through display glasses. While the applications for professional markets are vast, the demos being shown on the show floor will focus on medical sample use cases.

Using the Lumus glasses, viewers of the demos will be able to see augmented medical information and skeleton imaging from a doctor's point of view superimposed on a patient. The benefits of such capability to an operating room doctor, for example, include the ability to intuitively and more efficiently present critical medical information while avoiding the need to avert the physician's eyes from the patient.

The showcase will take place at the InfinityAR booth. The InfinityAR booth is located in the Augmented Reality Pavilion, at Tech West, Sands Expo, level 2 – Booth SV-6.

About InfinityAR

InfinityAR's vision is about creating a new digital environment that will allow people to naturally interact with augmented content in their physical surroundings. InfinityAR's augmented reality development engine enables accurate 3D digital scene representation of one's current physical environment, using basic, affordable hardware. It's designed to turn any device into a powerful content augmentation platform, so developers can quickly and easily introduce applications with rich AR experiences to market. For more information please visit: www.infinityar.com

About Lumus

Lumus provides a new dimension for the human visual experience.

Enriching human vision with ultra-compact, see-through eyewear based on the company's patented, breakthrough LOE technology, Lumus is generating a paradigm shift in display technology, which is changing behavior patterns and establishing new horizons in the world of displays. Headed by a team of visionary leaders and pioneers in the world of optics and personal displays, Lumus is creating a new way of living, working, communicating and enjoying movies, TV and video games. For more information please visit: www.lumus-optical.com

Safe Harbor Forward-Looking Statements

Some statements in this release may be "forward-looking statements" for the purposes of the Private Securities Litigation Reform Act of 1995. In some cases forward-looking statements can be identified by words such as "believe," "expect," "anticipate," "plan," "potential," "continue" or similar expressions. Such forward-looking statements include risks and uncertainties, and there are important factors that could cause actual results to differ materially from those expressed or implied by such forward-looking statements. These factors, risks and uncertainties are discussed in our public filings with the Securities and Exchange Commission. Readers are urged to carefully review and consider the various disclosures made by us in our reports filed with the Securities and Exchange Commission, which attempt to advise interested parties of the risks and factors that may affect our business, financial condition, results of operation and cash flows. If one or more of these risks or uncertainties materialize, or if the underlying assumptions prove incorrect, our actual results may vary materially from those expected or projected. We undertake no obligation to update these forward looking statements.

Infinity AR Media:
Jonah Balfour, +972- 54-617-5584 (Cell)
Blonde 2.0 for Infinity AR
jonah@blonde20.com
or
Lumus Media:
Ari Grobman, +972-8-947-3361
agrobman@lumus-optical.com

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Posted In: Press Releases
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