Market Overview

New Direction IRA Achieves Double-Digit Growth in 2012


Nationwide Expansion Fueling New Accounts and Asset Acquisition

LOUISVILLE, Colo. (PRWEB) February 19, 2013

New Direction IRA, a leading provider of self-directed individual retirement account (IRA) recordkeeping services and educational resources, recorded a banner year in 2012, achieving a number of business milestones for the company. New Direction IRA now administers more than $640 million assets nationwide, approximately a 15 percent year-over-year increase from 2011.

New Direction IRA added more than 1,300 new client accounts, funding nearly $150,000,000 in asset acquisitions in 2012. New asset acquisitions for the year included a range of non-traditional investments, offering investors increased flexibility for their retirement planning. Specific asset investments include:

  •     35 percent real estate
  •     26 percent precious metals
  •     16.5 percent promissory notes
  •     12.5 percent private equity
  •     10 percent various other investments including partnership agreements and brokerage accounts

The growth of new accounts and investments was accompanied by an increase in website traffic. Website traffic to increased nearly 50 percent during the last six months of 2012, driven by a 30 percent increase in unique website visitors. Educational resources received the greatest increase in website traffic with website visitors spending more time on the website researching investment options and best practices.

New Direction IRA also expanded its team to meet increasing demand from its clients, including CFO Steve Bryant. Overall, new staff positions increased the staff nearly twofold with continued plans for new hires in 2013.

In 2012 New Direction seized the opportunity to begin offering its services nationwide. As a growing number of investors look to self-direct their IRAs and other tax advantaged plans such as health savings accounts, New Direction is prepared to accommodate the increasing demand.

“New Direction IRA charted an aggressive path in 2012 and achieved a number of business milestones for year,” said Bill Humphrey, CEO of New Direction IRA. “The company is well positioned for continued growth in 2013 as we continue to serve a customer base of self-directed investors from across the United States.”

For more information about the investor education and recordkeeping services provided by New Direction IRA, call 877-742-1270 or visit

About New Direction IRA
New Direction IRA is a trusted provider of investor education and recordkeeping services for self-directed IRA and precious metals IRA holders. Since its inception in 2003, New Direction IRA has been at the forefront of the self-directed retirement investment market. The company enables individual investors to take control of and diversify their tax-advantaged retirement funds using alternative asset opportunities such as real estate, precious metals, LLCs, notes and lending, and more. Headquartered in Louisville, Colo., New Direction IRA administers more than $640M in assets on behalf of over 8,300 account holders. Visit the website at

DISCLAIMER: New Direction IRA, Inc. does not render tax, legal, accounting, investment, or other professional advice. If tax, legal, accounting, investment, or other similar expert assistance is required, the services of a competent professional should be sought. CIRCULAR 230 NOTICE: As required by U.S. Treasury rules, we inform you that if any Federal tax advice is contained in this email, including attachments (in spite of our best efforts not to provide any tax advice), it is not intended or written to be used, and cannot be used, by any person (1) for the purpose of avoiding any penalties that may be imposed by the Internal Revenue Service, or (2) to promote, market, or recommend to another party any matter addressed herein. CONFIDENTIALITY: This email message and any attachments are intended solely for the use of the addressee(s) and may be confidential. Any unauthorized review, use, disclosure, copying or distribution is expressly prohibited. If you are not the intended recipient, please contact the sender by reply email and destroy all copies of the original message and any attachments.

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