Market Overview

Premier Data Direct Releases Free Guide to Building a New Homeowners Mailing List


New whitepaper provides a step-by-step checklist for marketing to new homeowners

Camarillo, California (PRWEB) February 15, 2013

Premier Data Direct, a leading provider of multi-channel direct marketing services with a focus on new mover, new homeowner and new business data, announced today it is releasing a new resource to help small businesses effectively reach new homeowners and increase their sales. The whitepaper, Marketing to New Homeowners Checklist, is available for free download on the company's website.

According to the National Association of Home Builders, the spending patterns of home buyers indicated that this is a group that should not be ignored by small businesses. One study stated that new homeowners spend thousands more per year than consumer who did not move. For businesses that provide the type of goods or services that a new homeowner needs, this target audience could help contribute to growing their profits and expanding their customer base.

In this new whitepaper, Premier Data Direct identifies which businesses can benefit most from new homeowner marketing, some of which include: landscaping and lawn care services, security system providers, financial services providers and retailers that sell large appliances and furniture. The resource shares a step-by-step checklist to help small businesses develop or refine their marketing strategy to successfully reach new homeowners, how to get quality leads with days of their closing, tips for creating a marketing messages, direct mail campaign musts and methods to track campaign results.

“New homeowners often make major purchases within the first few months of moving, so its important to reach them during this brief window of opportunity,” says Mary Ann Parshall, CEO of Premier Data Direct. “Our high-quality lead lists offer businesses the most current and accurate new homeowner data so they can easily reach their new potential customers.”

Premier Data Direct utilizes proprietary software and processes to guarantee that all data is as accurate as possible, including ensuring that all listings are CASS and DPV certified, so that marketers receive the most highly qualified sales leads. The company is one of the few data solutions providers to update its listings on a weekly basis, eliminating the risk of clients receiving old data. Premier Data Direct also differentiates itself by offering its clientele direct access to its cutting-edge online count system 24 hours a day, seven days a week. The company's accurate, reliable and convenient data solutions offer companies the ability to easily create profitable consumer relationships.

To download the guide, users simply need to enter their name, email, company, and whether or not they are currently utilizing direct mail.

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About Premier Data Direct
Premier Data Direct is a provider of multi-channel direct marketing services with a focus in postal and telephone solutions. The company focuses on providing high-quality CASS and DPV certified new mover, new homeowner and new business data, which is updated on a weekly basis. Premier Data Direct offers clients access to its exclusive 24/7 online count and ordering system, a technology that utilizes a simple self-serve platform and allows marketers to receive sales leads instantaneously and on-demand. The company is based in Camarillo, California. For additional information please visit

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