Market Overview

uNu Electronics Inc. Named as CES Innovations 2013 Design and Engineering Award Honoree


uNu Named an Honoree for the Endliss Smartcase

Las Vegas, Nevada (PRWEB) January 08, 2013

uNu Electronics Inc. today announced that it has been named an International CES Innovations 2013 Design and Engineering Awards Honoree for the Endliss Smartcase. Products entered in this prestigious program are judged by a preeminent panel of independent industrial designers, engineers and members of the media to honor outstanding design and engineering in cutting edge consumer electronics products across 29 product categories.

Designed to be the world's first LED battery case for iPhone 5, the Endliss Smartcase has several novel features and benefits. The most noticeable being an 8x16 LED display which employs three different colors for each LED node. The Endliss receives phone calls, texts, and social media notifications via its integrated Bluetooth 4.0 technology and displays these alerts as visual graphics. The LED display now allows users to demonstrate a purely unique aspect to the iPhone. The LED display also has an integrated 1500mAh battery built-in to add additional power to the phone.

Endliss Director of Marketing, Brian Westphal stated, “It is an exciting time for uNu [Electronics Inc.] and we are honored to be recognized as a CES Design and Engineering Award Honoree by the global community. The Endliss Smartcase really is the essence of endless possibilities and we are pleased that experts around the globe see the benefits it can provide. The concept behind the Endliss Smartcase is to provide a fully unique experience for every iPhone 5 user; allowing them to display their iPhone with vigor and confidence while at the same time providing an easier way for them to stay connected.”

The prestigious Innovations Design and Engineering Awards are sponsored by the Consumer Electronics Association (CEA)®, the producer of the International CES, the world's largest consumer technology tradeshow, and have been recognizing achievements in product design and engineering since 1976.

The uNu Electronics Inc. Endliss Smartcase will be displayed in The Venetian at the 2013 International CES, which runs January 8-11, 2013 in Las Vegas, Nevada. Honorees will also be displayed at CES Unveiled: The Official Press Event of the International CES from 4-7 p.m. on Sunday, January 6 in the South Seas Ballroom C at Mandalay Bay.

The Innovations entries are judged based on the following criteria:

  •     Engineering qualities, based on technical specs and materials used
  •     Aesthetic and design qualities, using photos provided
  •     The product's intended use/function and user value
  •     Unique/novel features that consumers would find attractive
  •     How the design and innovation of the product compares to other products in the marketplace

Products chosen as an Innovations honoree reflect innovative design and engineering of the entries. Examples may include the first time various technologies are combined in a single product or dramatic enhancements to previous product designs.

Innovations 2013 Design and Engineering honoree products are featured on, which lists product categories, as well as each product name, manufacturer information, designer, description, photo and URL.

For the original version on PRWeb visit:

View Comments and Join the Discussion!