Better Oats Awarded Top Honors in Two Consumer Magazines

MINNEAPOLIS--(BUSINESS WIRE)--

Better Oats^® was recognized in the late 2012 issues of Women's Health Magazine and Diabetes Focus for the taste, value and overall quality of its instant oatmeal.

“Both of these magazines are highly regarded as go-to sources for health and nutrition, and we're excited to be part of their award-winning issues,” said Linda Fisher, director of corporate communications for MOM Brands^®. “People want a better breakfast at a better price, and Better Oats delivers. We're shaking up the oatmeal category by bringing real innovation to the category and are pleased that thought leaders appreciate the difference we bring to breakfast tables everywhere.”

A panel of nutrition experts and dieticians with Diabetes Focus judged hundreds of food and beverages for the winter issue's “Healthy Food Awards,” settling on just 18 products that are both healthy and convenient options. The panel named Oat Revolution^® Thick & Hearty Classic the best “simple, satisfying oatmeal” and praised its modest ingredients, which include whole grain rolled oats and flaxseed. The Diabetes Focus winter issue is on newsstands now in pharmacies and drug stores nationwide.

RAW Pure & Simple^® Pomegranate was named one of the “125 Best Packaged Foods for Women” in Women's Health October issue. Editors said the USDA certified organic oatmeal is “convenient and time-saving, but not at the expense of your abs or your taste buds.” This is the third year in a row that a MOM Brands oatmeal brand has made the prestigious list in Women's Health. An online gallery of all the award-winning products can be seen here.

Introduced in 2010, Better Oats features 23 flavors made with 100 percent whole grains, flaxseed and real fruit pieces. Each space-saving box of Better Oats comes with five packets of oatmeal, which have convenient built-in measuring cup pouches. Better oats is available in major supermarkets nationwide.

About MOM Brands
MOM Brands is the largest family-owned cereal company in the U.S. The company has produced quality cereal products since 1919 and manufactures many varieties of oatmeal including 23 flavors of Better Oats instant oatmeal, family favorite ready-to-eat and all-natural cereals as well as its original, farina-based hot cereal. Today, one in 10 servings of breakfast cereal eaten every day is a MOM Brands cereal. Dedicated to finding better ways to make a better breakfast at a better price, MOM Brands is continually innovating to produce, package and transport its cereals in ways that reduce environmental impact. For more information about MOM Brands and its Better Oats products, please visit www.MOMBrands.com.