Market Overview

New Indiegogo Campaign Brings to the Forefront


The free website allows users to review everything imaginable in one single location.

Milwaukee, Wis. (PRWEB) November 05, 2012

There are a variety of review websites on the Internet today, but they often only cover one specific category like travel, restaurants or consumer products. is a new website that is changing the way reviews are done by bringing them all to a single location with reviews about everything imaginable. To raise funding for the free website's hosting fees and mobile apps, an IndieGoGo campaign launched this week with incentives being given to early contributors to the website.

“As an e-commerce entrepreneur, I found that the various review sites on the Internet today don't come close to giving people the kind of information they are looking for,” said Sunil Sudhaker, creator of “The future of consumerism is going in a direction where people are researching online for reviews first, before making any sort of purchase. There are also many different areas that could potentially be reviewed, but don't exist on any other site.” goes beyond what other review websites offer by letting users review everything from local businesses and products to public figures and movies. If the site doesn't have the category the individual is looking for, they can request that it be added.

“There is no other site out there offering the magnitude of reviews will cover,” Sudhaker said. “Using the wiki model is the best way to allow online collaboration from users all over the world to share reviews on their experiences and the things they are passionate about.”

People will also be able to ask the community to review their own personal projects by uploading videos, manuscripts, business plans and art projects, complete with before-and-after pictures.

“This will be a community where people go to find out what people really think of the work they are doing. Instead of just a few critics, they now have the potential to reach people all over the world and get the kind of feedback they are looking for,” Sudhaker said. “People can add any project and it will be reviewed, and they can even get it analyzed by drilling down geographically and demographically.”

Other features of the website include:

Trusted Reviews – If the community believes a review comes from a fake source, it can be voted on and filtered off the site.

Beyond Five Stars – Site reviews go beyond a five-star rating system to allow individuals to break down the review in a number of categories. For example, a restaurant review would let people rate the service, food quality or atmosphere.

Social Media – People can import their social media contacts to stay updated on the things their friends have reviewed.

Watchlist – Using the Watchlist feature, individuals may choose to receive emails notifying them of any new reviews or changes to a particular listing on the site.

Q&A Section – Each review will have a question-and-answer section, so community members may ask for additional details.

The goal of the IndieGoGo campaign is to raise $130,000 by Dec. 15. Contributors to the campaign will receive a number of different “perks” depending on the level of their contribution. For as little as $11, an individual will be listed in the WikiReviews Founders Hall of Fame page on the site, with additional perk packages being offered for larger donations. Those who donate at least $251 will receive credits to advertise on

For more information or to contribute to the campaign, visit

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