Market Overview

Dental Marketing Ideas: IDA Adds Google Local Page Set Up to its New Patient Marketing Machine™


The new dental marketing plans from Internet Dental Alliance now provide set up and optimization for dentists' Google Plus Local pages to find even more new patients.

(PRWEB) November 03, 2012

The new dental marketing plans from Internet Dental Alliance, Inc. (IDA) go far beyond providing simple websites. Now that consumers expect to be able to find their local health care providers online, and most dental practices have some sort of web presence, dental websites face more competition for placement on Google's first page than in the past. That's why IDA's New Patient Marketing Machine™ Professional and Premium packages feature dental directory listings, lead tracking and other important features – including setting up and optimizing the practice's Google Plus Local page.

Even though Google provides Google Plus Local pages free of charge to all businesses with a physical address, the pages are not automatically set up with the phone number, hours of operation, services and products that area available, and other information that consumers are looking for when they search online. And since Google provides all businesses with these pages – and displays them in the local search results – there is built-in competition to place at the top of the list. Optimizing the Google Plus Local page with keywords and information that is helpful to consumers is the best way to ensure good placement. IDA can help dentists with that.

"First you have to claim your Google Plus Local page. After that you have control over the information it displays," explains Him Du Molin, dental marketing guru and founder of Internet Dental Alliance, Inc. "We can help you through the whole set up process -- from verification to search engine optimization --so your Google Plus Local page adds to the stream of new patients into your dental practice each month."

IDA offers this service with its multi-site New Patient Marketing Machine™ packages, which are especially useful for practices that have multiple doctors or locations. IDA's dental marketing strategy employs one lead generation website, or New Patient Portal, for each clinical skill that a practice wants to target – such as dental implants, sleep apnea, dentures, etc. Each Portal can promote multiple locations and doctors, and is search engine optimized to attract the specific kind of patient the practice chooses.

About Internet Dental Alliance, Inc.

IDA is the largest provider of dental directories, websites for dentists and online dental marketing tools in North America. In 2012, it completed its unique Lead Fire lead generation system, which automates dental SEO and content marketing. LeadFire technology allows doctors to begin generating new patient leads within minutes of set up. It uses organic geo-targeted local search which is customized and optimized for each dental office. The Internet Dental Alliance provides dental practices with internet dental marketing services such as dental website design and other dental management advice and resources.

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