Market Overview Launches in Response to Growing Interest in the County

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Lincoln, Lincolnshire (PRWEB) November 02, 2012 is a new website for the city of Lincoln and the county of Lincolnshire, aimed at bringing city and county under one umbrella by covering the entire region with a single website. is a privately held website, owned and run by Matthew Russell.

Matthew states: “For some time, I've watched local government and tourist organisations launch a number of websites that cover the region, all with varying degrees of success. Most of these websites tend to either separate city and county, or solely cover one or the other. With, a different approach has been taken. We have created a website that integrates both city and county. In, we now have a dedicated, one-stop, user-friendly website that contains all the information any visitor to our diverse and beautiful county will need. For example, visitors to the Lincoln Christmas Market or Waddington Air Show may well want to know about other nearby attractions, especially if they are travelling long distances to get here. Our website, which is very simple to navigate around, allows them to find out this information with ease. Visitors can also use our website to book accommodation at the hotel of their choice.

"I have also noticed that, during my travels around the world, very few people have heard of Lincoln. Most know about Nottingham, thanks to Robin Hood, but unfortunately Lincoln is a different matter. Quite simply, Lincoln is not on the international map. Many foreign visitors, particularly American, will visit London, York, Bath and Edinburgh, but very few visit Lincoln. Why? Because they don't even know it exists! Given that Lincoln Castle houses an original copy of the Magna Carta, the very document upon which the American Constitution is based, this is such a lost opportunity – and one I hope to rectify.

"The site is still very much a work in progress, but important elements of the site are fully live. We have a fully integrated booking engine that allows site visitors to book with confidence through our Expedia/Agoda partnerships. We also have the most up to date list of restaurants and cafes across the entire county.”

The idea behind is to promote both city and county within a single website, as well as putting the region on the international map.

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