Market Overview News: Taylor Swift returns to Prudential Center for Red Tour


(EMAILWIRE.COM, November 23, 2012 ) Newark, NJ Award-winning musician Taylor Swift announced her Red Tour last October 26, which will bring her back to the Prudential Center in Newark, New Jersey. The Prudential Center leg of the tour is on March 27, 28, and 29, 2013, and Swift will be joined by special guest Ed Sheeran.

Swifts tour is named after her latest album Red, which has achieved widespread critical acclaim all over the world and has topped the album sales charts in iTunes in over forty countries. Her appearances at the Prudential Center on March marks the musicians third visit to the arena.

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A huge and spacious multi-purpose indoor arena, the Prudential Center can be found right in the middle of the Newark central business district (which is in the New York Metropolitan Area). The arena was designed by HOK Sport 9which is presently Populous), with the interior being designed by the renowned Morris Adjmi Architects.

The Prudential Center is home to the New Jersey Devils of the National Hockey League (NHL) and the Seton Hall Pirates mens basketball team of the National Collegiate Athletic Association. The arena itself can seat up to 17,625 people for a hockey game and 18,711 for basketball games. Sports fans and writers have called the Prudential Center as The Rock, an allusion to the Rock of Biraltar, which is the logo of Prudential Financial, which currently owns the naming rights to the arena. offer tickets at great prices and convenience for various events happening at The Rock. Children and the young at heart can enjoy Disney on Ice: Rockin Ever After, which officially opened in September 2012, and will feature the stories and characters of well-loved Disney Princess movies such as Brave, Beauty and the Beast, The Little Mermaid, and Tangled. Disney on Ice: Rockin Ever After is scheduled to run at the Prudential Center from November 15 to November 18 at varying times. Disney on Ice: Treasure Trove will also be staged in the arena from January 17 to January 21, 2013.

The Seton Hall Pirates will return to their home arena for games against the St. Peter Peacocks (November 25, 2012), the Njit Highlanders (December 4, 2012), the North Carolina A&T Aggies (December 16, 2012), The Longwood Lancers (December 9, 2012), the Stony Brook Seawolves (December 28, 2012), and more NCCA teams. The arena will also host several games of the New Jersey Devils against various hockey teams from all over the country, such as the New York Islanders, the Winnipeg Jets, the Cincinnati Bearcats, the Columbus Blue Jackets, the Calgary Flames, and the Los Angeles Kings.

Internationally renowned music acts will also hold concerts at The Rock, including Carrie Underwood (December 1, 2012), The Rolling Stones (December 1 and 15, 2012), Jeff Dunham (December 30, 2012), and Taylor Swift and Ed Sheeran (May 27 and 28, 2013).

Also available from are Hollywood Bowl tickets and Radio City Music Hall tickets.

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Leo Aripoli


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