Market Overview

Once Homeless Author Versandra Kennebrew Teaches Social Media for Entrepreneurs


(EMAILWIRE.COM, November 03, 2012 ) Detroit, MI So many business owners, managers, and marketers keep hearing they should use social media, but not many of them understand it well enough to know how to use social media so that it provides a positive return on investment for their business. Detroit entrepreneur Versandra Kennebrew (, who at one time in her life lived in a local homeless shelter, teaches beginner and advanced level lessons, called Social Media Made Easy Labs for Entrepreneurs Detroit at the Urban Caf Corporation on Tuesdays and Wednesdays.

The Social Media Media Made Easy Detroit ( labs use a proven teaching platform. First, Versandra Kennebrew uses a PowerPoint slideshow and uses that to teach a formal social media lesson. Afterwards, students use the lab to apply what they learned about social media during the lesson. Versandra stays nearby the students to make sure they understand and answer questions as they realize that they need help.

These labs provide an 8-week curriculum about different angles of creating social media profiles and utilizing them as business communication tools. Some of the topics that the Social Media Made Easy Labs for Entrepreneurs workshop delivers are social network terminology, social media etiquette, managing your online reputation, properly responding to and sharing content, and how to build an online customer base that buys your product and refers other people to do the same.

Versandra Kennebrew shares, For a lot of people social media is a waste of time, but the benefits are so powerful. I love taking people who are afraid of social media entirely or think its a waste a time and showing them they can and will benefit from it. You just have to know how to use social media for it to be a business tool rather than a mindless exercise of gossip and sharing of personal secrets.

Versandra wants people to understand where social media attacks soft spots in the market. She explains, So many people feel like theyre being ignored, but you want to be noticed by the right peoplethe people who are thinking about buying what you offer. Even more, strong referrals come from people you know, like, and trust. My labs give people a great chance to learn formal lessons and how to apply them immediately. Each day I feel like we are closing the digital divide in Michigan.

Event: Social Media Made Easy Detroit
Location: Urban Caf Corporation Detroit
Leader: Versandra Kennebrew
Address: 16856 Meyers Road Detroit, MI 48235 (Just off the Lodge next to Popeyes Chicken)
Days: Tuesdays and Wednesdays
Times: Either 10:00 AM to 12:00 PMOR12:30 PM to 2:30 PM
Cost: $25 per attended lesson or $299 for a full year of training

If you are interested to learn more about Social Media Made Easy Detroit labs, you can call (313) 473-7155 or visit

About Versandra Kennebrew: Versandra Kennebrew leads women entrepreneur retreats, which she calls Ignite Your Imagination. She is a personal and business development expert, author and speaker and has more than ten (10) years of experience in social media and public relations and more than 25 years experience in sales and marketing. For more information or to schedule an appointment, you can call (313) 473-7155 or visit

About Social Media Made Easy Detroit: Social Media Made Easy Detroit is a coaching and training program for entrepreneurs designed to take the mystery out of social networks such as Facebook, Twitter, LinkedIn, Pinterest and YouTube. Companies all over the world are taking their businesses on-line in order to better communicate and engage customers, employees and other businesses.

The goal for entrepreneurs who complete this training is that they will have a better understanding about how social networks and social media can help them share their messages with the world. They will have active business/company pages and a social media strategy that will support their marketing and communications goals, which should help connect them with businesses, organizations and individuals within their targeted industry. For more information, you can visit

This press release was submitted by Right Now Marketing Group, LLC.

Versandra Kennebrew International

Versandra Kennebrew

(313) 473-7155

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