Market Overview

Travelocity Roaming Gnome Campaigns for Votes for the Great Gnome Nabbing

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SOUTHLAKE, Texas--(BUSINESS WIRE)--

Travelocity has announced the 10 finalists for the Great Gnome Nabbing contest and the winner will be chosen by America. The Travelocity Roaming Gnome has been on an adventure of a lifetime ever since he was nabbed from a garden eight years ago. Now he is looking to turn the tables and nab someone and take them on a whirlwind trip around the globe to share in his delight of travel. The submissions from across the country have been narrowed down to 10 finalists and the Roaming Gnome is asking for his friends to vote for their favorites to help him choose who to take on the trip worth $65,000.

“Much like some other chaps this week, I too need to get out the vote,” explains the Roaming Gnome. “My dreams are clear: travel to exotic destinations, hotels with minibars, umbrella drinks, cheese danishes and celebrity gossip magazines. It's up to America to help me find the perfect person to nab to share these dreams with on November 29.”

Beginning September 30, travel enthusiasts across the country submitted videos to the Roaming Gnome explaining why they should be nabbed and taken on an around-the-globe trip. The trip for the winner and a guest features business class flights across five continents, first-rate accommodations, unforgettable sights and the opportunity to make a difference with Travelocity Travel for Good volunteer activities.

On Thursday, Nov. 29, the grand prize winner will be chosen and he/she will be whisked away on a whirlwind trip and featured in a national Travelocity-produced television ad later this year. The winner and guest will not know the location of each stop on the around-the-globe trip beforehand, making the adventure even more exciting! The other nine finalists receive $2,000 to be used toward a vacation of their choosing. Consumers can see the 10 finalist's videos and vote daily for their favorite until Friday, Nov. 9 by going to www.gnomenabbed.com.

The 10 finalists for the Great Gnome Nabbing contest in alphabetical order by last name are:

“We received an overwhelming amount of submissions from many deserving people and after much anticipation, we're excited to announce our finalists,” said Brad Wilson, chief marketing officer, North America, Travelocity. “We are so close to having our winner and one of our finalists is about to have an experience of a lifetime traveling all over the world with the Roaming Gnome himself, they just need your votes.”

About Travelocity Global

Travelocity® is committed to being the traveler's champion – before, during and after the trip – and provides the most comprehensive and proactive guarantee in the industry (http://www.travelocity.com/guarantee). This customer-driven focus, backed by 24/7 live phone support, competitive prices and powerful shopping technology has made Travelocity one of the largest travel companies in the world. Travelocity also owns and operates: Travelocity Business® for corporate travel; igougo.com, a leading online travel community; lastminute.com, a leader in European online travel; and ZUJI, a leader in Asia-Pacific online travel. Travelocity is owned by Sabre Holdings Corporation, a world leader in travel marketing and distribution.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50466388&lang=en

Edelman
Meredith McKee, 214-443-7555
(meredith.mckee@edelman.com)

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