Market Overview

Miami Heat Home Opener to Coincide with the Launch of Mike Miller's New Energy Drink, Let It Fly Energy

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Miami Heat's Mike Miller will be launching his new energy drink Let It Fly Energy at the Miami Heat's home opener. The launch will include a special discount pack and 2 tickets to the Miami Heat's home opener against the Boston Celtics. This event is the first of more to come from Let It Fly Energy.

Miami, FL (PRWEB) October 29, 2012

The Miami Heat's Mike Miller is excited to announce the launch of Let It Fly Energy at Bayside Marketplace on Tuesday, October 30th from 2pm-10pm. The new brand will offer a natural energy drink, natural energy shot, and promotional merchandise. This will be the official public launch of the company where fans will have the opportunity to purchase official Let It Fly hats, shirts, synch bags, natural energy drinks, and natural energy shots.

In addition, to kick off Let It Fly Energy and celebrate company owner Mike Miller's championship season with the Miami Heat, L.I.F.E. will be selling promotional merchandise in conjunction with the Heat's opening home game against the rival Boston Celtics on October 30th. Bayside Marketplace will be sponsoring this special event, held at the main entrance near the flag area from 2 PM until 10 PM. The first 30 visitors to go to the website and purchase the special packet will also get two tickets to the Heat's opening game (See the 2 for $200 special).

Later next week, Mike will also host a Let It Fly promotion where one lucky winner will win a Championship ring. A portion of the proceeds from both launch events will go to Mike's Foundation and Miami Heat's charity.

Once the Heat's season opener is over, fans will be welcome to meet Mike Miller at Tradewinds Bar and Grill. "I wanted to do something different. I wanted to launch this brand but also do something to show my appreciation for the fans that are supporting us. It's not just a Miami Heat thing. Non-Heat fans are definitely welcome to come too. I thank all fans that have supported us throughout these months in social media and the fans that I've met during the last few months of promotion."

About Let It Fly: Let It Fly Energy, LLC is the producer of natural, great tasting energy drinks and energy shots designed to enhance the productivity and alertness of its users. L.I.F.E. is owned by NBA star and entrepreneur Mike Miller. For more information, please visit our website at http://www.letitflyenergy.com or stay updated by following us on Twitter @LetItFlyEnergy.

More details about the coming Let It Fly launch events will be announced on our website soon.

For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2012/10/prweb10062456.htm

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