Market Overview

How To Analyze Facebook Fan Page Performance To Increase Overall Reach and Engagement


Black Box Social Media releases a detailed report on how anyone can analyze their Facebook Fan Page Performance in order to better understand how to get their posts to reach more of their Fans.

Austin, Texas (PRWEB) October 28, 2012

According to Mashable, on average, only 16% of Fans will see the posts of a Facebook Fan Page. Black Box Social Media has released a detailed report on how Facebook Administrators can better understand Facebook Analytics in order to create posts that will reach a greater number of Fans without having to pay for Pay Per Click Advertising on Facebook. To view this free report, which includes videos and infographics, please click here.

"The 16% reach number released by Facebook is somewhat deceiving," says Black Box Social Media CEO and best selling author Tom Bukacek. "The number is so low because many Facebook Administrators are simply posting the wrong way. There is a science to getting people to view your posts on Facebook, and our report goes into detail on how to post, what not to post, the time of day to post, what types of media to use, and more."

What is the number one mistake that most Facebook Fan Page Administrators make?

"I would say that the biggest, most common 'sin' is that they are self-promotional," continues Mr. Bukacek. "Self-promotional posts, such as a link back to their website, will get very little engagement. Consistently posting on topics that receive very little engagement will impact Facebook's algorithm, EdgeRank, and cause fewer people to see your posts. This is why understanding Facebook Analytics, such as virality, is so important for Facebook Fan Page Administrators."

In addition to educating on what most Administrators do wrong, the report details what Facebook Administrators can do to improve their reach and their virality on Facebook.

To view the free report 'How to Analyze Facebook Fan Page Performance', please visit

About Black Box Social Media: Black Box Social Media LLC is an online marketing company dedicated to assisting small businesses in generating more leads & sales and getting found online utilizing the latest digital marketing strategies. Black Box Social Media is also the creator of the step by step video training product 'Social Media In 7 Minutes', which shows business owners how to create, optimize, engage, etc... on top social networking sites like Facebook, LinkedIn, and Twitter. For more information on Social Media in 7 Minutes, please visit

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