Market Overview

Industry Leading Organizations Partner with Econsultancy for JUMP New York


Econsultancy today announced the organizations participating at the inaugural annual JUMP (Joined-Up Marketing Perspectives) conference in New York on November 01, 2012.

New York, NY (PRWEB) October 24, 2012

Econsultancy today announced the organizations participating at the inaugural annual JUMP (Joined-Up Marketing Perspectives) conference in New York on November 01, 2012.

Each Partner is a key contributor to JUMP, and will conduct a panel session as part of the event. JUMP New York Partner organizations include:

The Direct Marketing Association (DMA), conducting the panel The Age of Big Data – The Sound you Hear is Opportunity Knocking - Do You Know How to Take Advantage of It? featuring Bernice Grossman, President & Owner, DMRS Group, Inc. and Barry Gold, Principal, New Gold Ventures

Marketing Executives Networking Group (MENG), conducting the panel: Marketing Integration – Inside and Out featuring Veronica Fielding, President/CEO, Digital Brands Expressions, Jan Bottcher, Director, Marketing-Consumer Products, Domino Foods and Ira Rubien, Executive Director Marketing & Communications, The Wharton School, conducting the panel Connected Retail - How the web is revolutionizing the retail experience featuring: Vicki Cantrell, SVP Communities, National Retail Federation, Michael Burgess, President, Saks Direct, and Mark Simpson, Founder & President, Maxymiser

Audit Bureau of Circulations (ABC), conducting the panel Pages to Platforms: Redefining News Media Brands featuring Jerry Hill, Senior Vice President, Circulation, Gannett Publishing Services; Joy Puzzo, Corporate Audience Development Director, Advanstar Communications; Ron Diorio, Vice President, Business Development and Innovation, Economist Digital; Edward W. Boyd, CEO, One Advertising Inc.; and Stefan Tornquist, Vice President, Research, Econsultancy

Columbia Business School Center on Global Brand Leadership, with the session Making Digital Matter featuring David Rogers, Executive Director & Host of Columbia's BRITE conference

SoDA – The Global Network for Digital Marketing Innovators, conducting the panel Agency Ecosystems that Work –What's the Secret Formula? featuring Tom Beck, President, Enlighten, Jessica Pezzullo, Digital Practice Lead, SelectResources Intl., Beverly Stotz, Vice President of Marketing, illy, Mark Pollard, VP, Brand Strategy, Big Spaceship and Jeff Davidoff, Chief Marketing Officer, ONE.ORG, Ian Schafer, CEO, Deep Focus and Kelly Colbert, Director Strategic Advertising, WellPoint.

Econsultancy CEO Ashley Friedlein says: “Econsultancy is happy to be coming to the Metropolitan Pavilion for this single day conference put on by top partners, sponsors and delegates in the industry. Through attending the event marketers will sharpen their strategy, as well as help each other discover how to do everything better online.”

JUMP explores the notion of joined-up marketing or the intersection where digital meets traditional marketing channels. The event will be held at the Metropolitan Pavilion, where attendees can expect to meet other forward-thinking, senior marketing strategists and practitioners.

JUMP New York will host over 750 attendees interested in today's leading multi-discipline marketing efforts.

For a full list of speakers visit

For more information contact:

Ryan Sommer, Content Marketing Executive, Econsultancy
ryan.sommer AT
+44 (0) 207 269 1467

John Gibb, Director of Marketing-US, Econsutlancy
john.gibb AT
+212 971 0630

Or visit:

About Econsultancy

Econsultancy is a digital marketing best practice community and publisher, which educates the world's marketers on everything from web analytics and email marketing, to social media, PR and e-commerce. Econsultancy provides independent research, consultancy services, and worldwide events and training for over 120,000 members and counting, and has offices in London, New York, Sydney, Singapore and Dubai. Econsultancy was acquired by Centaur Media plc in July 2012.


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