Market Overview

L.L.Bean and Oh, Ranger! ParkFinder™ App Guides Users to Discover New Parks


Free smartphone app features over 60,000 federal, state and local parks

Freeport, ME (PRWEB) October 24, 2012

L.L.Bean's 100th anniversary year-long celebration is focused on re-igniting America's love of the outdoors. In addition to the company's recent $1 million dollar donation to the National Park Foundation, L.L.Bean has partnered with American Park Network on its Oh, Ranger! ParkFinder™ free smartphone app to help outdoor enthusiasts find the perfect park for their next outdoor adventure.

Oh, Ranger! ParkFinder™ allows users to search the most comprehensive database ever assembled of public lands across America. App users simply choose a location, select a favorite activity and receive a list of park options. Oh, Ranger! ParkFinder™ allows users to:

  •     SEARCH thousands of federal, state and local parks
  •     DISCOVER an amazing variety of parks, lakes, forests, and wilderness areas
  •     SELECT from 30 popular activities like hiking, dog walking, bicycling, and cross-country skiing
  •     PLAN an outing with detailed park information, directions and maps
  •     SHARE reviews and photos of favorite parks

“L.L.Bean is proud to partner with American Park Network and offer Oh, Ranger! ParkFinder™ to our customers,” said Kelly Warsky, L.L.Bean Partnerships Manager. “The app is providing opportunities for people to not only plan destination trips, but also to discover parks right in their own neighborhoods that they may not have known about.” With the app's geo-location feature, users can quickly find nearby parks and new places for everyday outdoor activities such as bike riding, bird watching or walking the dog.

"We are enthusiastic about the growth of our partnership with L.L.Bean," said Alex Frenkel, Group Director at American Park Network. “The L.L.Bean community is passionate about the outdoors and extremely knowledgeable. We know that they will appreciate the depth of this free resource, and at the same time have a place to share their knowledge and learn from our collective outdoor discoveries."

Available for both Apple and Android, the newly released v1.2 features more than 60,000 federal, local and regional parks. Users can interact with the app by checking in to parks they visit, posting reviews and photos, keeping track of their favorite parks, and sharing with friends via Facebook and Twitter.

To download the FREE Oh, Ranger! ParkFinder™app, visit the iTunes App store, Google Play, or go to L.L.Bean's ParkFinder page.

About L.L.Bean, Inc.
L.L.Bean, Inc. is a leading multichannel merchant of quality outdoor gear and apparel. Founded in 1912 by Leon Leonwood Bean, the company began as a one-room operation selling a single product, the Maine Hunting Shoe. While its business has grown over the years, L.L.Bean still upholds the values of its founder, including his dedication to quality, customer service and a love of the outdoors. L.L.Bean products are rigorously tested, guaranteed to last and always shipped free. In the past five years, L.L.Bean has donated over $6 million toward conservation and land stewardship. The 200,000 sq. ft. L.L.Bean retail store campus in Freeport, ME, is open 24 hours a day, 365 days a year and welcomes more than 3 million visitors every year. L.L.Bean can be found worldwide at, Facebook, Twitter and YouTube.

American Park Network has been a leading provider of information about parks and public lands for more than 25 years. A team of dedicated outdoor enthusiasts has spent years compiling a comprehensive and unique database of virtually every federal, state and local park in America. The company has leveraged the trust that comes with a myriad of long term relationships to create a foundation to launch an array of digital products, including the Oh, Ranger! ParkFinder™ mobile app. Along with its ubiquitous little green Oh, Ranger! trip planning guides, American Park Network integrates multiple platforms (i.e. mobile, online, print, custom programming and experiential events) to reach more than 20 million outdoor enthusiasts each year. Its mission to connect people to public lands has led their team to forge unique public/private partnerships to enable the development of tools to serve the public good. For more information about American Park Network, please visit


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