Market Overview

LeapFrog And Walt Disney Records Join Together To Bring Disney Hits To Award-Winning Educational Entertainment Platforms


Kid-favorite Disney music coming to the LeapFrog App Center in December

EMERYVILLE, Calif., Oct. 31, 2012 /PRNewswire/ -- LeapFrog Enterprises, Inc. (NYSE: LF), the leader in educational entertainment, and Walt Disney Records today announced a collaboration to bring Disney music to LeapFrog's award-winning learning platforms. Disney Princess: Fairy Tale Songs, Jake and the Never Land Pirates, Mickey Mouse Clubhouse, Baby Einstein Lullaby Classics™ and They Might Be Giants' Here Come the ABCs albums will be available for purchase starting early December. All the Disney hits will be featured in the "Music" section of the LeapFrog App Center for the #1 kids' learning tablets, LeapPad1™ and LeapPad2™, and best learning video game systems, Leapster Explorer™ and LeapsterGS™.  


"We are thrilled to offer music from the most recognized children's brand featuring favorite characters such as Mickey, Jake and Rapunzel," said Greg Ahearn, chief marketing officer at LeapFrog. "Music continues to be an underserved subject area in schools despite the fact that it can benefit many areas of children's development. Our team of learning experts worked with Disney to select age-appropriate music content that will provide children with hours of fun on our best-selling learning platforms."  

The albums will join the library of hundreds of educational games, eBooks, videos, music and more that have been reviewed and approved by LeapFrog's highly experienced team of learning experts to be part of the LeapFrog App Center.

"We are very excited to showcase some of our most popular characters and songs on LeapFrog's top-notch learning platforms," said Rob Souriall, vice president, marketing at Walt Disney Records. "Disney has been a pioneer in kids' music and LeapFrog is a pioneer in educational entertainment. Together we are able to offer millions of children the chance to experience the magic of Disney through music on their favorite tablet or gaming device."

Disney Princess: Fairy Tale Songs is a collection of classics from Disney animated films including "Tangled," "The Princess and the Frog," "The Little Mermaid,"  "Sleeping Beauty" and "Snow White," plus the official Disney Princess anthem, "The Glow."  From the Emmy-nominated Disney Junior series "Jake and the Never Land Pirates," the soundtrack features 18 hook-filled songs by The Never Land Pirate Band such as "Hot Lava," "Talk Like a Pirate" and the hit show's theme song. The Mickey Mouse Clubhouse album features 2 songs from Grammy®-winning duo They Might Be Giants and 16 fun-filled tracks performed by Disney's Sensational Six: Mickey Mouse, Minnie Mouse, Goofy, Donald Duck, Daisy Duck and Pluto.  Baby Einstein: Lullaby Classics™ is a collection of soothing melodies from composers such as Mozart, Bach, Beethoven, Debussy, Vivaldi and other classical masters.  From alternative rock legends They Might Be Giants, the Grammy®-winning album Here Come the ABCs features a parade of inventive, original songs. From the happy, globe-trotting "Alphabet of Nations" to the propulsive "Pictures of Pandas Painting," this album is overflowing with unforgettable melodies and ideas that will spark the imaginations of kids everywhere.

The Walt Disney Records albums will be available for purchase (MSRP $10, for children 3 years and up) in the LeapFrog App Center beginning in December. The LeapFrog App Center can be accessed through the LeapFrog Connect Application for LeapPad1, LeapPad2 and LeapsterGS. LeapPad1 (MSRP $79.99, for children ages 4-9), LeapPad2 (MSRP $99.99, for children ages 3-9), Leapster Explorer (MSRP $69.99, for children ages 4-9) and LeapsterGS (MSRP $69.99, for children ages 4-9) are currently available at major retail locations and at  

For more information on LeapPad1, LeapPad2, Leapster Explorer, LeapsterGS and other LeapFrog products, visit  

About LeapFrog

LeapFrog Enterprises, Inc. is the leader in educational entertainment for children. LeapFrog's award-winning product portfolio helps millions of children achieve their potential by delivering best-in-class curriculum through engaging content, fun multimedia learning platforms and toys.  The Learning Path, LeapFrog's proprietary online destination for parents and extended family, provides personalized feedback on a child's learning progress and offers product recommendations to enhance each child's learning experience. Through the power of play, LeapFrog's products and curriculum help children of all ages prepare for school and life success.  LeapFrog's products are available in more than 45 countries and have been used by teachers in more than 100,000 U.S. classrooms.  LeapFrog is based in Emeryville, California, and was founded in 1995 by a father who revolutionized technology-based learning solutions to help his child learn how to read. Come see the learning at     

TM & © 2012 LeapFrog Enterprises, Inc. All rights reserved.

About Disney Music Group
Disney Music Group is home to Hollywood Records, Walt Disney Records, and Disney Music Publishing. The labels' genre-spanning rosters include Selena Gomez, Demi Lovato, Plain White T's, Bridgit Mendler, ZZ Ward, Coco Jones, R5, Lucy Hale, Grace Potter & The Nocturnals, Redlight King, Cherri Bomb, American Idol finalist Stefano, McClain Sisters, and more. DMG also releases family music and film and television soundtracks such as Frankenweenie Unleashed!, Avengers Assemble, Shake It Up, Phineas and Ferb, A.N.T. Farm, The Muppets, and the upcoming Wreck-It Ralph Soundtrack.


Monica Ma 

Maria Kleinman


Walt Disney Records/Disney Music Group



SOURCE LeapFrog Enterprises, Inc.

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