Market Overview Survey Finds that Interest in Small Cars Continues to Rise, Insurance Rates of Most Popular Models Compared


LOS ANGELES, CALIFORNIA--(Marketwire - Oct. 25, 2012) - has discovered that the sales of compact and subcompact cars are on the rise. More than 20 percent of the cars sold last month were small models, which is the highest percentage of small car sales since 1993. Even in the first nine months of 2012, the sale of compact and subcompact cars have increased by 50 percent from 2011.

While the survey does demonstrate that the popularity of small cars continues to rise, the survey does not determine whether the rising cost of gas is the driving force behind this trend.

However, does highlight which three small models are the most popular. The survey found that the three most popular models this year are the Honda Civic, the Ford Fiesta and the Chevrolet Cruze. Honda Civic sales have increased by 56 percent from last year, and Chevrolet Cruze sales have increased by 36 percent from last year.

Andrew Evans, an columnist, explains why the survey went beyond simply discovering which cars were the most popular: "Whether consumers are looking to save money on gas or are attracted to the MSRPs, we wanted to get a better understanding of the insurance cost trends to inform readers."

The survey also compares insurance premiums between this year's three most popular small cars. The survey found that a Honda Civic costs, on average, $887.63 a year to insure. The Ford Fiesta costs an average of $924.00 a year to insure, while the Chevrolet Cruze was found to be the most expensive to insure, costing $1,037.00 a year. Interestingly, owners of the Honda Civic are also the youngest, averaging 41.5 years of age. For a visual representation of the insurance premium comparison, see:

On, it is possible to compare costs and insurance premiums virtually. Those who are looking to purchase a new car or simply save money on current insurance policies are encouraged to use the comparison feature that was unveiled over the summer. This new feature allows users to compare the cost of insuring virtually any make or model in a hassle-free, no-obligation manner.

For more information, visit, follow @Automobilesite on Twitter or "like" the company on Facebook.

ABOUT AUTOMOBILE.COM is a website that provides visitors with informational articles and car industry studies.'s goal is that each visitor finds their best auto insurance, so does the research on auto insurance for its consumers. Each car make and model has been researched to give the website's visitors personalized information on auto insurance. Cost comparisons can be made and informational, detailed articles can be read. promises that: "Whether you drive a Camry, Accord or any other vehicle model, we are confident you will find the information especially helpful when trying to save money on insurance."

Robert McAllister

View Comments and Join the Discussion!