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Philips Reveals hue: World's Smartest LED Light Bulb, Ushering in New Era of Connected Lighting for the Home


Philips introduces hue, the world's first Web-enabled LED home lighting system available direct to the consumer. Offered exclusively through Apple stores beginning October 30, the hue starter kit includes three LED bulbs that fit into any standard light fixture, a bridge that connects to existing wireless routers.

Philips hue sets up in minutes and, with a quick download of the hue application, the system can be controlled from any iOS or Android device. From the app, consumers can remotely control their home lighting for added security, personalize their lighting experience with custom settings, or program timers to help manage daily schedules, all through the convenience of their smart device.

hue starter kits will retail for $199 and are available at Apple stores nationwide. Additional bulbs will be available at $59.

For more information about hue and its capabilities, please visit

For Philips Electronics North America
Jeffrey Sindone, 917-224-7140

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