Market Overview

Direct Capital Partners With Middleby Marshall


Direct Capital Corporation and Middleby Marshall, a division of The Middleby Corporation (Nasdaq: MIDD), have formed a strategic alliance to provide affordable finance solutions for Middleby Marshall's customers.

Direct Capital has been a leading provider of equipment financing for the foodservice industry since its inception in 1993. The partnership will enable Middleby Marshall customers to quickly and cost-effectively acquire the foodservice equipment they need to grow and expand. The alliance with Middleby Marshall, the leading global manufacturer of conveyor cooking ovens, will enable Direct Capital to further grow its presence in the growing foodservice industry.

“We are thrilled to partner with Direct Capital to offer financing solutions that will benefit our customers,” said Lester Nowosad, Vice President of North American Sales for Middleby Marshall.

“We are looking forward to delivering highly competitive, flexible finance options to Middleby Marshall customers under this new program,” said Direct Capital Vice President Matthew Goyette. “Middleby is a market leading foodservice equipment manufacturer and this is a great endorsement of our ability to provide best-in-class finance services in this industry.”

About Direct Capital

Established in 1993, Direct Capital provides financing for small- to mid-ticket equipment and technology purchases, working capital, and business loans. The company is headquartered in Portsmouth, N.H. and operates offices in New York, California, and Georgia. You can follow Direct Capital on Twitter at or subscribe to its PointBlank blog at

About Middleby Marshall

Middleby Marshall is a division of The Middleby Corporation (NASDAQ: MIDD), a world leader in commercial cooking. Middleby Marshall is the #1 global manufacturer of conveyor cooking ovens, including the WOW! Oven, the fastest and most energy saving conveyor oven in the world and CTX, the only infrared conveyor oven in the commercial cooking market. The WOW! Oven is in use around the world by the top six pizza chains.

Direct Capital Corporation
Stephen Lankler, 603-433-9470
Senior Vice President

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