Market Overview

Research and Markets: European Mobile Pricing Cost of Ownership Analysis, Q3 2012


Research and Markets ( has announced the addition of the "European Mobile Pricing Cost of Ownership Analysis, Q3 2012" report to their offering.

Pure Pricing undertakes a quarterly research programme recording the latest mobile pricing developments across Europe. This spreadsheet is part of the output of that research.

We give a price comparison of the cost of ownership of three key handsets (e.g.: iPhone5 16GB, 32GB and 64GB) across key markets of France, Germany and UK. The spreadsheet gives the device price and plan for a range of user profiles and calcuates the cost of ownership over a 24-month period. The spreadsheet also looks at the cost of ownership on a sim-only basis

Following people are recommended to buy this product:

- consultancies, investors, network operators and handset manufacturers looking to benchmark pricing across markets

Key Topics Covered:

1. iPhone 5 16GB, 500 mins and 500MB

2. iPhone 5 16GB, 1000 mins and 1GB

3. iPhone 5 32GB, 500 mins and 500MB

4. iPhone 5 32GB, 1000 mins and 1GB

5. iPhone 5 64GB, 500 mins and 500MB

6. iPhone 5 64GB, 1000 mins and 1GB

7. Sim-only, 250 mins and 250MB

8. Sim-only, 500 mins and 500MB

9. Sim-only, 1000 mins and 1000MB

Companies Mentioned:

- France Bouygues,

- France Orange,

- France SFR,

- UK 3,

- UK O2,

- UK Orange,

- UK T-Mobile,

- UK Vodafone,

- Germany O2,

- Germany T-Mobile,

- Germany Vodafone

For more information visit

Research and Markets
Laura Wood, Senior Manager.
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Telecommunications and Networks

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