Market Overview

Cedarlane Brings Convenience to Gluten-Free Shopping

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Natural frozen foods leader makes finding and enjoying gluten-free meals and snacks easy with new labeling and a variety of convenient choices

Carson, CA (PRWEB) March 15, 2012

Those diagnosed with gluten intolerance or celiac disease are often required to make significant dietary changes as part of their treatment. A gluten-free diet means avoiding foods and beverages containing wheat, rye, barley, oats, millet, triticale (a cross between wheat and rye) and any derivative of these grains. While finding foods that meet these restrictions can seem daunting at first, the new package labeling on Cedarlane Natural Foods' gluten-free meals and snacks helps streamline shopping.

Doctors, dieticians, locally based support groups and online resources such as the National Institutes of Health (http://www.nih.gov) can aid in educating people on natural and packaged gluten-free food choices, while clear labeling on food products can make shopping and menu planning easier.

Cedarlane's gluten-free natural frozen meals and snacks display a round “Gluten Free” call-out on the front of the package. Cedarlane's Three Layer Enchilada Pie, Low Fat Garden Vegetable Enchiladas, and four of their popular egg white omelettes all display the gluten-free graphic.

Many consumers simply prefer gluten-free products. According to market research firm Packaged Facts, when consumers were asked why they purchased gluten-free products, the most common non-medical reasons were: a belief that gluten-free products are generally healthier (46% of those polled), seeing them as helpful for weight loss (36% of those polled), and seeing gluten-free as an indicator of higher quality (24% of those polled).

Cedarlane's award-winning frozen meals are also quick and easy to prepare, full of delicious flavor, and are made with natural ingredients. They offer a convenient, healthier choice for many people with dietary restrictions.

For more information on Cedarlane Natural Foods, including nutritional details, please visit http://www.CedarlaneFoods.com.

About Cedarlane® Natural Foods, Inc.
Founded in 1981 by Robert Atallah, Cedarlane® Natural Foods, Inc. is a leading supplier of natural and organic frozen and fresh foods. Cedarlane® serves up a wide variety of award-winning natural, vegetarian, organic, low-fat, high-protein frozen food options from breakfast to dinner, appetizers to entrées. Many Cedarlane® frozen foods carry the new Quality Assurance International (QAI) organic certification. Cedarlane® foods are carried by natural foods stores and supermarkets throughout the U.S. and Canada, including Costco®, and the company offers a variety of vegetarian frozen foods, chicken entrées and burritos, egg white omelettes and breakfast burritos. Delicious dinner entrées, organic foods, low-fat entrees, appetizers, burritos, wraps and more are all part of the Cedarlane® family of products.

About Founder & President Robert Atallah
Since 1981, Robert Atallah has grown Cedarlane® Natural Foods, Inc. from a one-man business to a corporation with more than 500 employees, offering award-winning natural and organic frozen foods and fresh foods. A food pioneer in multiple respects and a prominent leader in the food category, Mr. Atallah was the first person to introduce commercial hummus to the American market.

MEDIA CONTACTS:
Diego Romero
McFadden/Gavender
O: (520) 882-6262
M: (520) 401-1693
diego(at)mcfaddengavender(dot)com

Karen Gavender
McFadden/Gavender
O: (520) 882-6262
M: (520) 603-4200
karen(at)mcfaddengavender(dot)com

Website:
http://www.CedarlaneFoods.com

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2012/3/prweb9281388.htm

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