Top Selling Author Applies Brain Research to the Workplace

Brain expert David Sousa dives into business leadership.

Bloomington, IN (PRWEB) February 29, 2012

Triple Nickel Press, publisher of innovative business books, announces today that brain expert David Sousa, EdD is diving into business leadership with his latest book, Brainwork: The Neuroscience Behind How We Lead Others. After writing more than a dozen books on applied brain research, Dr. Sousa has written a book explicitly for the workplace to help leaders and employees understand how their brain perceives, processes, and plans through engaging analysis, exercises and real life scenarios.

“Brainwork walks readers through the most relevant research for business to help them be better leaders and teammates. I have developed a set of strategies and take away practices that readers could apply to their work habits immediately. The brain is a powerful tool that can be optimized to make day-to-day work more successful and enjoyable,” said Dr. Sousa.

Countering long-held managerial beliefs, Dr. Sousa shares how to become a better decision-maker by consciously limiting your information intake. The work exposes multitasking, as well as other common workday practices, as deterrents to productivity. Brainwork provides real life guidelines and supplemental activities to increase focus, reduce stress and expand attention spans by better filtering information throughout the workday and by embracing different thinkers through a practice called leading by dissent. Dr. Sousa also reveals the best diet, exercise and sleep routines for maintaining and promoting your memory and thought processes.

Best-selling author Daniel Pink praises the book as “packed with findings from the last 10 years of brain research, conveyed in an easy, engaging style. This is information you can put to work immediately to juice up creativity, jump-start productivity—do anything you do with your brain better.”

Brainwork: The Neuroscience Behind How We Lead Others is available for purchase immediately from Triple Nickel Press.

About Triple Nickel Press

Triple Nickel Press (TNP) publishes innovative business books with a commitment to inspiring and improving the practices of individuals and organizations. TNP's books cover a wide range of categories, including organizational leadership, business management, entrepreneurship and personal motivation. Many books take a unique view of traditional business topics by capturing the lives of inspiring leaders, marrying nontraditional topics like neuroscience with business management, and encouraging global practices.

To learn more about TNP, visit http://www.triplenickelpress.com.

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