Market Overview

Research and Markets: United States Food and Drink Report Q1 2012


Research and Markets ( has announced the addition of the "United States Food and Drink Report Q1 2012" report to their offering.

The middle class in the US has struggled over the past decade as its share of the country's wealth fell. We expect consumption growth to remain subdued in comparison with historical standards and believe it will be heavily reliant on government stimulus as well as loose monetary policy. The risks to our forecasts are largely to the downside, especially given the heightened price sensitivity and the subsequent increase in the consumption of private label goods across nearly all product categories.

Headline Industry Data

  • 2011 per capita food consumption = +1.1%; forecast compound annual growth rate to 2016 = +2.1%
  • 2011 spirits value sales = +4.1%; forecast compound annual growth rate to 2016 = +3.7%
  • 2011 soft drink value sales = 3.1%; forecast compound annual growth rate to 2016 = +2.1%
  • 2011 mass grocery retail sales = +5.2%; forecast compound annual growth rate to 2016 = +3.5%

Key Industry Trends And Developments

PepsiCo Remains Interested in Foreign Markets: Continuing its international expansion, in November 2011 PepsiCo completed the acquisition of Brazilian biscuit maker Mabel, according to a report in local newspaper Estado de S. Paulo. The deal is said to be worth about US$520mn and represents a sizeable investment in the market. Mabel currently has five factories and offers more than 100 products including biscuits, crackers and wafers.

Expansion of Soft Drinks Portfolios: In November 2011, Kraft Foods announced plans for a caffeinated energy drink based upon its MiO no-calorie drink launched on the market in 2010.

Read more inside United States Food and Drink Report Q1 2012

Companies Mentioned:

  • Kraft
  • Kellogg Company
  • General Mills
  • Tyson Foods
  • The Hershey Company
  • The Coca-Cola Company
  • PepsiCo
  • Anheuser-Busch InBev (ABI)
  • MillerCoors
  • Mass Grocery Retail
  • Walmart Stores

For more information visit

Research and Markets
Laura Wood, Senior Manager,
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716

View Comments and Join the Discussion!
Don't Miss Any Updates!
News Directly in Your Inbox
Subscribe to:
Benzinga Premarket Activity
Get pre-market outlook, mid-day update and after-market roundup emails in your inbox.
Market in 5 Minutes
Everything you need to know about the market - quick & easy.
Fintech Focus
A daily collection of all things fintech, interesting developments and market updates.
Thank You

Thank you for subscribing! If you have any questions feel free to call us at 1-877-440-ZING or email us at