Mary Kirby Joins Ink as New Editor of Airline Passenger Experience Media Platform


Ink, the global leader in travel media connecting companies with travellers, today announced that respected aviation journalist and editor Mary Kirby has joined them as the new editor-in-chief of the Airline Passenger Experience Media Platform. This follows Ink being engaged by the Airline Passenger Experience Association (APEX) in July this year.

Mary will be responsible for the association's Airline Passenger Experience magazine (both printed and online), a weekly industry NewsDigest, a daily APEX EXPO publication, an editor's blog and associated social media channels.

“The addition of Mary Kirby as the new editor-in-chief of our Airline Passenger Experience media platform will elevate the value of APEX both to our members and the industry as a whole,” said Chris Babb, President of APEX. “Mary is a well-known and respected industry commentator and I applaud Ink for bringing her on board. We look forward to working with her and the entire Ink team.”

APEX membership encompasses a network of airlines, businesses and professionals committed to providing a world-class experience for airline passengers around the globe. Additionally, APEX provides the industry with a forum for knowledge sharing, collaboration and networking.

“We are very proud that Mary has decided to join us at Ink,” said Jonathan Norris, Executive Director – APEX Media Platform, Ink. “Mary will bring a much-needed boost to the APEX editorial team and allow us to grow the magazine to six issues in 2012 as well as increase our impact in the other media channels that we manage on their behalf.”

For nearly 12 years Mary has worked as both a journalist and editor for Flightglobal's suite of online and print publications. She joined Flightglobal's premium real-time news service Air Transport Intelligence in 1999 as regional reporter (Americas), and was promoted to deputy editor (Americas) in 2003 and later to US editor. She most recently held the title of Flight International senior editor.

Mary also wrote the highly popular Runway Girl blog and is a regular speaker at industry events. Follow Mary on Twitter at @APEXmary.


Notes to editors:

About Ink:

Ink, a leading global media company connecting companies with travellers, serves clients and advertisers in 17 languages working with airlines across 100 countries including Air France/KLM, Bangkok Airways, bmi, easyjet, Thai Airways, United Airlines, and Wizz Air. In addition, it organises the Airline Passenger Experience Association (APEX) Media Platform and Airline Retail Conferences. For more information please go to

About APEX:

The Airline Passenger Experience Association (APEX) encompasses a network of businesses and professionals that are committed to providing a world-class airline experience for passengers around the globe. Every day, APEX members are improving every aspect of the airline experience: from designing, building and installing seating, entertainment and communications systems on commercial aircraft, to airport lounges and inflight dining. To find out more see

James Harrison
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Posted In: Press Releases