Atrinsic, Inc. Announces Voluntary Delisting from NASDAQ

NEW YORK--(BUSINESS WIRE)--

Atrinsic, Inc. ATRN, a marketer of direct-to-consumer subscription products, including Kazaa (www.kazaa.com), a digital music subscription service, announced today that it has given formal written notice to The NASDAQ Stock Market (“NASDAQ”) of its intention to voluntarily delist its common stock from NASDAQ, in part due to the Company's non-compliance with the minimum stockholders' equity requirement for continued listing on The NASDAQ Capital Market. As a result of the foregoing, trading in the Company's securities will be suspended on NASDAQ effective with the open of business on Thursday, November 3, 2011.

The Company intends to file a Form 25 with the Securities and Exchange Commission (“SEC”) and NASDAQ on or about November 14, 2011 to effect the voluntary delisting of its common stock from NASDAQ. The official delisting of the Company's common stock will become effective approximately ten days thereafter, on November 24, 2011. The Company will continue to file periodic reports with the SEC pursuant to the requirements of Section 12(g) of the Securities Exchange Act of 1934, as amended.

The Company anticipates that upon suspension from NASDAQ on November 3, 2011, the Company's common stock will begin quotation on the over-the-counter (“OTC”) market tier, OTCQB. Operated by OTC Markets Group Inc., the OTCQB is a market tier for OTC traded companies that are registered and reporting with the SEC. It is anticipated that the Company's common stock will continue to trade under the symbol ATRN on the computerized OTCQB system. Investors will be able to view Level II Real Time stock quotes for ATRN at http://www.otcmarkets.com.

As previously disclosed, on August 16, 2011, the Company received notice from the NASDAQ Listing Qualifications Staff indicating that the Company was not in compliance with the minimum stockholders' equity requirement of $2,500,000 for continued listing on The NASDAQ Capital Market. The Company remains non-compliant with that requirement and ultimately determined that the administrative burdens associated with being a listed security outweigh the benefits to the Company and its shareholders of a continued NASDAQ listing.

About Atrinsic and Kazaa

Atrinsic, Inc. is a marketer of direct-to-consumer subscription products, including Kazaa, and an Internet search-marketing agency. Kazaa is a subscription-based digital music service that gives users unlimited access to millions of CD-quality tracks. Unlike other music services that charge you every time a song is downloaded, Kazaa allows users to listen to and explore as much music as they want for one monthly fee, without having to pay for every track or album. Royalties are paid to the rights' holders for licenses to the music utilized by this digital service. Atrinsic and Brilliant Digital Entertainment, Inc. jointly offer the Kazaa digital music service pursuant to a Marketing Services Agreement and a Master Services Agreement between the two companies.

Forward Looking Statements

Statements contained in this news release may be forward-looking statements, as that term is defined in the Private Securities Litigation Reform Act of 1995. Forward-looking statements may be identified by the use of such words as “intend,” “believe,” “expect,” “anticipate,” “should,” “planned,” “estimated,” and “potential.” Such forward-looking statements are based on current expectations, but may differ materially from those currently anticipated due to a number of factors, which include, but are not limited to, factors discussed in documents filed by the Company with the Securities and Exchange Commission from time to time. The forward-looking statements are made as of the date of this release, and the Company assumes no obligations to update the forward-looking statements or to update the reasons why actual results could differ from those projected in the forward-looking statements.