Market Overview

IncrediMail to Participate in Two Investor Conferences


IncrediMail Ltd. (Nasdaq: MAIL), a digital media company that provides products and services to consumers to help make their everyday life simpler and more enjoyable, announced today that its management team will present at two investor conferences taking place in September, 2011.

On Tuesday, September 13, 2011 at 9:35 a.m. ET, Josef Mandelbaum, CEO, will present at the Rodman & Renshaw Annual Global Investment Conference, taking place at the Waldorf Astoria Hotel in New York City.

On Tuesday, September 20, 2011 at 12:45 p.m. ET, Yacov Kaufman, CFO, will present at AGC's 8th Annual East Coast Emerging Growth Conference, taking place at the Westin Copley Place in Boston.

Investors attending the conferences who wish to meet with Mr. Mandelbaum or Mr. Kaufman for a one-on-one meeting should contact their Rodman or AGC representative directly.

About IncrediMail Ltd.

Founded in 2000, IncrediMail Ltd. (NASDAQ: MAIL) is a digital media company that builds downloadable consumer applications that make the everyday life of its users simpler and more enjoyable. Focusing on an underserved market of second wave adopters who value their time online, IncrediMail offers a growing portfolio of easy-to-use products. The Company's products include: IncrediMail Premium, an award winning e-mail product sold in over 100 countries in 10 different languages; Smilebox, an award winning photo social expression product and service that incorporates photos, videos and music into ecards, invitations, slideshows, digital scrapbooks, photobooks and postcards; and PhotoJoy, a photo sharing and discovery screensaver / wallpaper product. For more information on IncrediMail Ltd. (NASDAQ: MAIL), visit

Forward Looking Statements

This press release contains historical information and forward-looking statements within the meaning of The Private Securities Litigation Reform Act of 1995 with respect to the business, financial condition and results of operations of the Company. The words “believe,” “expect,” “intend,” “plan,” “should” and similar expressions are intended to identify forward-looking statements. Such statements reflect the current views, assumptions and expectations of the Company with respect to future events and are subject to risks and uncertainties. Many factors could cause the actual results, performance or achievements of the Company to be materially different from any future results, performance or achievements that may be expressed or implied by such forward-looking statements, including, among others, changes in the markets in which the Company operates and in general economic and business conditions, loss of key customers and unpredictable sales cycles, competitive pressures, market acceptance of new products, inability to meet efficiency and cost reduction objectives, changes in business strategy and various other factors, both referenced and not referenced in this press release. Various risks and uncertainties may affect the Company and its results of operations, as described in reports filed by the Company with the Securities and Exchange Commission from time to time. The Company does not assume any obligation to update these forward-looking statements.

KCSA Strategic Communications
Rob Fink, 212-896-1206

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