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Seattle Times Selects Poynter's NewsU Certificate Program to Train Network of Local News Sites

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Seattle Times Selects Poynter's NewsU Certificate Program to Train Network of Local News Sites

The Seattle Times will use Poynter NewsU's Certificates of Proficiency to help train online community partners.

Saint Petersburg, FL (PRWEB) January 11, 2011

Poynter's e-learning project, News University, today announced that The Seattle Times Co. will integrate NewsU's Certificate of Proficiency Program into The Times' online community news partnership. Poynter NewsU will provide its certificates of proficiency and other online training on its e-learning site, http://www.newsu.org, as part of its partnership with The Times.

The Poynter NewsU Certificate Program is designed to help editors, publishers and educators assess a participant's understanding of the journalism industry's essential skills and best practices. In addition, the certificates also can be used by individuals interested in enhancing their skills and demonstrating a level of proficiency.

The Times has partnered with 30 of Seattle's leading local news sites—sites respected for their community involvement, credibility and ability to break news. The Times is using these relationships to provide its readers with a comprehensive and up-to-date news report, and to explore the possibilities of content collaboration.

Bob Payne, The Times' director of communities, said the NewsU certificates offer partner sites that want to improve their journalism “an excellent opportunity to develop and strengthen their skills with training that is both effective and affordable.”

The Times is offering to fully reimburse partners who successfully complete the program and receive the certificate.

“As editor and publisher of a small, independent news site, it would be difficult to allocate the resources necessary to participate without the help of Poynter News University and The Seattle Times.” said Amber Campbell, editor of Rainier Valley Post (rainiervalleypost.com). “I'm excited that they want to invest in me.”

“We are delighted about working with The Seattle Times to provide training that makes for better news and information Web sites. We see these partnerships as a vital part of Poynter's mission to support journalism in service of democracy,” said Howard Finberg, director of interactive learning at The Poynter Institute.

“Our certificates allow users to brush up on their skills and show how much they know. It is wonderful that the Times wants to support its local site partners with training tools.”

In addition to working with individuals, The Poynter NewsU Certificate Program is designed to help editors, publishers and educators assess a participant's understanding of the journalism industry's essential skills and best practices. For more information about the Certificate Program, visit http://www.newsu.org/resources/certificates

About Poynter's News University

Poynter's News University (http://www.newsu.org) offers training to journalists, journalism students, teachers and the public through more than 200 interactive e-learning modules and other forms of training. It has more than 170,000 registered users in 225 countries.

The Poynter Institute trains journalism practitioners, media leaders, educators and citizens in the areas of online and multimedia, leadership and management, reporting, writing and editing, TV and radio, ethics and diversity, journalism education and visual journalism. Poynter's Web site, (http://www.poynter.org) is the dominant provider of journalism news, with a focus on business analysis and the opportunities and implications of technology.

About the Seattle Times

The Seattle Times is a 114-year-old locally owned journalism and community service company. Founded in 1896 by Alden J. Blethen, The Times is a fourth- and fifth-generation family business. The family's flagship newspaper, The Seattle Times, is the largest daily newspaper in Washington state and the largest Sunday newspaper in the Northwest. The flagship website, seattletimes.com, is the largest local news-and-information web site in the Northwest. Other Blethen-owned newspapers in Washington are the Walla Walla Union-Bulletin, the Yakima Herald-Republic, The Issaquah Press and its affiliated community newspapers: the Newcastle News, the Sammamish Review and the SnoValley Star.

More company information, including links to the newspaper web sites, is available at http://www.seattletimescompany.com.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2011PoynterNewsU/01/prweb4954514.htm

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