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Toyota Continues Down the Green Road

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Toyota Continues Down the Green Road

Now is a great time to stop in and check out Toyota's current selection of eco-friendly vehicles at Toyota of Naperville, the premier Toyota dealer in the Chicago area. As the “going green” initiative continues to be important in today's world, Toyota Motor Corporation is stepping up plans to develop new and redesigned eco-friendly vehicles and to research advancements for next-generation batteries.

Naperville, IL (Vocus/PRWEB) November 24, 2010

Now is a great time to stop in and check out Toyota's current selection of eco-friendly vehicles at Toyota of Naperville, the premier Toyota dealer in the Chicago area. As the “going green” initiative continues to be important in today's world, Toyota Motor Corporation is stepping up plans to develop new and redesigned eco-friendly vehicles and to research advancements for next-generation batteries.

Toyota has announced that by the end of 2012, eleven new and updated hybrid models will be introduced. According to Toyota, “Of the planned new models, one is a compact with fuel efficiency in excess of 40 km/L under the 10-15 Japanese test cycle.”

Sometime in the beginning of 2012, Toyota will roll out its plug-in Prius. Toyota's demonstration program provided data and feedback that allowed Toyota engineers to finalize next iteration of the revolutionary hybrid automobile. Among the updates made was incorporation of new battery technology. In order to increase the range the car can cover on a single charge, Toyota installed lithium-ion batteries in the Prius, a change that allowed the battery to be smaller.

According to Toyota, “the smaller the battery in a PHV the better, both from a total lifecycle assessment (carbon footprint) point of view, as well as a cost point of view. Research has shown that plug-in hybrid vehicles with smaller batteries, charged frequently (every 20 miles or less) with average U.S. electricity produce less green house gas emissions than conventional hybrid vehicles (according to a 2009 Carnegie Melon University study).”

Joining the Prius, another electric vehicle generating strong interest and excitement is the RAV4 EV. Debuted at the Los Angeles Auto Show, the RAV4 is the result of a partnership be Tesla Motors and Toyota. “Based on the popular RAV4 compact SUV and powered by a Tesla electric powertrain, the RAV4 EV project adopts a new development model that incorporates Tesla's streamlined, fast and flexible approach with Toyota's engineering and manufacturing leadership,” said Toyota in describing the upcoming RAV4. The date of the expected launch is 2012.

In addition to pushing the frontiers of hybrid and EV technology, Toyota also continues to work on the promise of fuel cell technology in combination with proven electric hybrid powertrains. The effort has paid off with a fleet of fuel-cell hybrid vehicles (FCHV) that have zero emissions. According to Toyota, “Since 2001, a fleet of 25 vehicles has accumulated over 100,000 real-world driving miles. With a range of up to 180 miles per gallon at top speed of 96 miles per hour and nearly 30 miles on battery power alone, this fuel-cell Toyota is providing the kind of performance necessary for real-world driving conditions in today's real-world environment.”

Toyota's commitment to continuous improvement, known as kaizen, and adopted around the world by organizations and governments alike in efforts to improve quality and efficiency, continues to be the key element leading to Toyota's green engineering successes. Toyota of Naperville, the premier Toyota dealership in the Chicago area, offers the full line of current fine Toyota cars and trucks, and is committed to bringing future Toyota vehicles to drivers who demand quality, efficiency, and environmental responsibility from their preferred automaker.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2011/toyota-prius/prweb8010433.htm

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