Astral Images Announces a Breakthrough Product That Automates the High Dynamic Range Conversion Process

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AUSTIN, Texas--(BUSINESS WIRE)--

Astral Images, a subsidiary of Astrotech Corporation ASTC, announces the availability of "Astral HDR ICEâ„¢" as its new Ultra High Definition/High Dynamic Range/Color Match ("UHD/HDR/CM") conversion software package, which upgrades digital and traditional films to the new HDR10 standard while automatically color matching the film directors' and colorists' creative intent.

"A viewer's experience is truly enhanced with the vibrancy of the wider color gamut and the brilliance of the dynamic range extension achieved by our Astral HDR ICEâ„¢ conversion product," said Warren Lieberfarb, Chairman of Astral Images. "The ability to preserve the director's intent while enhancing the user experience, all in automation, uniquely differentiates our product in the marketplace."

Product Feature Set

  • Conforms to the HDR10 media profile
  • Compatible with multiple media delivery methods
  • Supports distribution channel specifications
    • Image Resolution: 3840x2160
    • Color Bit Depth: Minimum 10-bit signal
    • Color: BT.2020 color representation
    • High Dynamic Range: SMPTE ST2084 EOTF
    • H.265 Compression

"With the consumer excitement and wave of adoption of the new UHD/HDR television sets, the need to supply compatible content plays a crucial part in keeping the excitement alive during this adoption period," said Thomas B. Pickens, CEO of Astral Images. "The automation designed into our product is able to inexpensively meet the increasing demand for UHD/HDR content while maintaining a very high level of quality."

The Astral HDR ICEâ„¢ product is designed to quickly and inexpensively convert over 10,000 feature films along with many thousands of television shows into the UHD domain.

About Astral Images, Inc.

Astral Images, Inc., located in Austin, TX, is positioned to be the world leader in the technology required to digitize, repair, enhance and archive feature films, film-based television series, and consumer media. Based on over thirty years of experience, research, and development, the company has pioneered the technology to detect and remove surface defects and scratches from both color and black & white film in automation while enhancing and optimizing the image quality. Astral Images continues to develop technology and solutions to meet the ever-changing needs of the industry. www.astral-images.com

About Astrotech Corporation

Astrotech Corporation ASTC identifies and commercializes emerging technologies through its closely held subsidiaries. Management sources investment opportunities from various government laboratories, agencies, universities and corporations, as well as through its own internal research. Sourced from Oak Ridge Laboratory's chemical analyzer research, 1st Detect develops, manufactures, and sells chemical analyzers that streamline processes for industrial use in the airport security, food and beverage, semiconductor, pharmaceutical, research, and environmental markets, and the military. Sourced from decades of image research from the laboratories of IBM and Kodak combined with classified satellite technology from government laboratories, Astral Images sells film to digital image enhancement, defect removal and color correction software and post processing services providing economically feasible conversion of television and feature 35mm and 16mm films to the new 4K ultra-high definition (UHD), high-dynamic range (HDR) format necessary for the new generation of digital distribution. Sourced from NASA's extensive microgravity research, Astrogenetix is applying a fast-track on-orbit discovery platform using the International Space Station to develop vaccines and other therapeutics. Demonstrating its entrepreneurial strategy, Astrotech management sold its state-of-the-art satellite servicing operations to Lockheed Martin in August 2014. Astrotech has operations throughout Texas and is headquartered in Austin. For information please visit www.astrotechcorp.com

Astrotech Corporation/Astral Images Corporation
Marketing and PR:
Raj Mellacheruvu, +1-512-485-9530
or
IR Contact:
LHA
Cathy Mattison and Kirsten Chapman, +1-415-433-3777
ir@astrotechcorp.com

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Posted In: Press Releases
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