IRVINE, Calif., Feb. 18, 2016 (GLOBE NEWSWIRE) -- Adaptive Medias, Inc. ADTM, a video technology company that supports publishers, content producers and brand advertisers, today announced that it has signed The Media Street, an international cross-platform advertising firm for buyers and sellers of digital media, to its Media Graph ad-tech platform. The Media Street will be leveraging Media Graph's "mobile-first" video player, premium video content and advertising marketplace to increase its revenue streams and expand its digital video and mobile capabilities.
The Media Street is an emerging and fast-growing advertising technology company for buyers and sellers of digital media. The Media Street's cross advertising platform offers agencies, aggregators, and their advertisers best-in-class technology to manage mobile, display, social, and video advertising campaigns.
"Mobile and video advertising are the fastest-growing spaces in the industry today, so we need to make sure we're providing our clients with the best opportunity to maximize their revenues," said Ashutosh Joshi, CEO of The Media Street. "Given all of the challenges the ad-tech industry is faced with today, including fragmentation, scale and optimization, Media Graph is truly the best option for us."
John B. Strong, Chairman and CEO of Adaptive Medias, said, "We're excited to empower The Media Street with our Media Graph platform. Our constant innovations and improvements to our platform will enable us to maintain a leadership position in the industry and keep us on a path of steady growth."
ABOUT THE MEDIA STREET
The Media Street powers the most complex buyers and sellers in advertising technology. Founded by passionate digital marketers, The Media Street aims to become the fastest-growing ad-tech company for both buyers and sellers in the industry by offering agencies, aggregators, and their advertisers best-in-class technology to manage mobile, display, social, and video advertising campaigns. The Media Street has also integrated powerful viewability tools on its platform that will enable both advertisers and publishers to gauge their inventory quality on a significantly in-depth level. For more information, please visit www.themediastreet.com.
ABOUT ADAPTIVE MEDIAS, INC.
Adaptive Medias, Inc. ADTM is a leading provider of mobile video delivery and monetization solutions for publishers, content producers and advertisers. The Company's comprehensive mobile video technology platform, Media Graph, facilitates the delivery of integrated, engaging video content and impactful ad units across all screens and devices. Adaptive Medias is one of the first companies to offer clients a digital video player built specifically for the mobile world. For more information, please visit www.adaptivem.com. Follow the Company on Twitter @adaptive_m.
SAFE HARBOR STATEMENT
This Press Release may contain certain forward-looking statements within the meaning of the Securities Litigation Reform Act of 1995. Adaptive Medias, Inc. has tried, whenever possible, to identify these forward-looking statements using words such as "anticipates," "believes," "estimates," "expects," "plans," "intends," "potential" and similar expressions. These statements reflect Adaptive Medias' current beliefs and are based on information currently available to it. Accordingly, such forward-looking statements involve known and unknown risks, uncertainties and other factors which could cause Adaptive Medias' actual results, performance or achievements to differ materially from those expressed in or implied by such statements. Adaptive Medias undertakes no obligation to update or provide advice in the event of any change, addition or alteration to the information contained in this Press Release including such forward-looking statements.
© 2024 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
Trade confidently with insights and alerts from analyst ratings, free reports and breaking news that affects the stocks you care about.
