NASCAR and Digital Ally Announce a Multi-Year Partnership

            Leader in Video Solutions Software Becomes New "Official Technology Provider"

NASCAR

Lenexa, KS - Daytona Beach, FL, Feb. 06, 2018 (GLOBE NEWSWIRE) -- NASCAR^® and Digital Ally^®, Inc., a company with the mission to provide law enforcement agencies, emergency management, and commercial companies with the highest quality video solutions and software management, announced today a multi-year official partnership, naming Digital Ally "A Preferred Technology Provider of NASCAR."

As part of the new relationship, Digital Ally will provide cameras that will be mounted in the Monster Energy NASCAR Cup Series garage throughout the season, bolstering both NASCAR's commitment to safety at every race track, as well as enhancing its officiating process through technology.

"NASCAR takes seriously its role in providing a safe environment for its fans and competitors, and this partnership with Digital Ally is the next step in that commitment," said Scott Miller, NASCAR Senior Vice President, Competition. "In addition, this partnership is the latest example of NASCAR implementing technological advancements to officiate, and continuing to provide the best racing for our fans."

Digital Ally is the leading provider of mobile video systems used by thousands of companies and governmental entities in all 50 states and around the world. The company is a pioneer in the design and development of dashboard and body cameras that are utilized across multiple industries and municipalities. Digital Ally has been developing, engineering, and supporting its video technology for more than a decade. 
  
"It's our goal to provide our customers with video solutions that are customized to meet their unique business needs," said Stanton Ross, chief executive officer, Digital Ally. "NASCAR has its own unique set of challenges and it was important to design a durable and reliable solution that will stand up to the demanding environment at-track." 

Tune-in to the DAYTONA 500 on Sunday, Feb. 18 at 2:30 p.m. on FOX, MRN and SiriusXM NASCAR Radio.

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About NASCAR
The National Association for Stock Car Auto Racing, Inc. (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States. NASCAR consists of three national series (Monster Energy NASCAR Cup Series™, NASCAR XFINITY Series™, and NASCAR Camping World Truck Series™), four regional series, one local grassroots series and three international series. The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. Based in Daytona Beach, Fla., with offices in eight cities across North America, NASCAR sanctions more than 1,200 races in more than 30 U.S. states, Canada, Mexico and Europe. For more information visit http://www.NASCAR.com and http://www.IMSA.com, and follow NASCAR on Facebook, Twitter, Instagram, and Snapchat (‘NASCAR').

About Digital Ally
Digital Ally, Inc., is a publicly held, trading on NASDAQ (DGLY) and headquartered in Lenexa, KS, specializes in the design and manufacturing of the highest quality video recording equipment and video analytics software. Digital Ally pushes the boundaries of technology in industries such as law enforcement, emergency management, commercial fleets, and consumer use. Digital Ally's complete product solutions include in-car and body cameras, cloud and local management software, and patented automatic recording technology. These products work seamlessly together and are simple to install and operate. For more information visit http://Digitalallyinc.com

Contact Information:

Stanton Ross, CEO
Digital Ally, Inc.
913-814-7774
info@digitalallyinc.com

Chris Tropeano
NASCAR, Integrated Marketing Communications
212-3226-1844
ctropeano@nascar.com