Nominees Announced For The Third Annual Diversity Volume Leadership Awards

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LARGO, Md., Dec. 11, 2017 /PRNewswire-USNewswire/ -- The National Association of Minority Automobile Dealers (NAMAD) and IHS Markit, the number one trusted source for vehicle and consumer insights and registration information, have partnered to once again present the industry's only ceremony of its kind pertaining to multicultural automotive buyers. More than 14 million personal new vehicle registrations were analyzed to identify which consumer groups are winning and driving sales with top global automotive brands. Select automotive and motorcycle manufacturers have been nominated by category and the award winners will be announced during the 3rd annual Diversity Volume Leadership Awards.

National Association of Minority Automobile Dealers Logo

The invitation-only Diversity Volume Leadership Awards, reception and dinner will take place during the North American International Auto Show on Sunday, January 14, 2018, 5p.m., at Cobo Center in Detroit.

The NAMAD/IHS Markit Awards are presented annually to automobile brands that have the highest new vehicle registrations with multicultural consumers. 2017 model year registration data from IHS Markit is used to identify market leaders and the awards are based on analysis of personal new vehicle registrations (Oct. 2016 - Sept. 2017).

One of the premier industry events, DVL Awards will annually celebrate segment leaders. The only of its kind focused on multicultural automotive and motorcycle buyers.

Of the top industry honors presented to automotive/motorcycle manufacturers, nominees for DVL Awards have demonstrated the highest new vehicle registrations with ethnic, women, LGBT, and millennial consumers.

Connect with DVL Awards
Hashtag: #DVLawards and #DVLawards2017
Website: www.namad.org and press.ihs.com
Twitter: twitter.com/NAMAD_USA
Facebook:
facebook.com/NAMAD_USA-468806139894019

2017 DIVERSITY VOLUME LEADERSHIP AWARDS NOMINATIONS

Ethnic Volume Leaders by IHS Markit Regions

Great Lakes Region

Ford Escape

Honda CR-V

Chevrolet Equinox

Mideast Region

Toyota RAV4

Honda CR-V

Honda Accord

New England Region

Honda CR-V

Honda Accord

Toyota RAV4

Plains Region

Ford F Series

Toyota RAV4

Toyota Camry

Rocky Mountain Region

RAM RAM

Ford F Series

Toyota RAV4

Southeast Region

Toyota Camry

Honda Accord

Toyota Corolla

Southwest Region

Ford F Series

Chevrolet Silverado

RAM RAM

Western Region

Honda Civic

Honda Accord

Toyota Corolla

 

Volume Leaders – Millennials and Women

Top Women's Vehicle

Honda CR-V

Honda Civic

Toyota RAV4

Top Women's Luxury Vehicle

Buick Encore

Lexus NX

Lexus RX

Top Ethnic Millennial Vehicle

Honda Accord

Toyota Corolla

Honda Civic

 

Volume Leaders by Ethnic Consumer Group

Top Vehicle –

African American

 

Toyota Camry

 

Nissan Altima

 

Honda Accord

Top Vehicle –

Hispanic

 

Honda Accord

 

Toyota Corolla

 

Honda Civic

Top Vehicle –

Asian Pacific Islander

 

Honda CR-V

 

Toyota Camry

 

Toyota RAV4

Top Vehicle –

Native American

 

Ford F Series

 

RAM RAM

 

Chevrolet Silverado

Top Luxury Vehicle –

African American

 

Cadillac XTS

 

Lexus RX

 

Buick Encore

Top Luxury Vehicle –

Hispanic

 

Lexus RX

 

Lexus NX

 

Mercedes C-Class

Top Luxury Vehicle –

Asian Pacific Islander

 

Lexus NX

 

Acura MDX

 

Lexus RX

Top Luxury Vehicle –

Native American

 

Buick Encore

 

Buick Verano

 

Lexus RX

Top Overall Ethnic Vehicle (Luxury or Non-Luxury)

 

Honda Accord

 

Toyota RAV4

 

Honda Civic

African American Volume Growth Leader

 

Dodge Journey

 

Kia Forte

 

Chevrolet Cruze

Hispanic Volume Growth

Chevrolet Cruze

Toyota Highlander

Toyota Tacoma

Asian Pacific Islander Volume Growth Leader

 

Toyota Highlander

 

Mercedes-Benz GLS

 

Audi Q7

Native American Volume Growth Leader

 

Jeep Cherokee

 

Chevrolet Cruze

 

Ford Focus

Women Volume Growth Leader

 

Chevrolet Cruze

 

Toyota Highlander

 

Hyundai Tucson

Ethnic Millennial Volume Growth Leader

 

Chevrolet Cruze

 

Toyota Highlander

 

Toyota Tacoma

Top LGBT Vehicle

Ford F Series

Honda CR-V

Chevrolet Silverado

Top LGBT Luxury Vehicle

Lexus RX

Cadillac XT5

Buick Encore

Top Ethnic Cruiser/Touring Bike

 

Harley-Davidson FLHXS

 

Indian Motorcycle Co. SCOUT

 

Can-Am Spyder Roadster

Top Ethnic Sport Bike

Kawasaki EX300

Honda GROOM

Polaris Slingshot

About The National Association of Minority Automobile Dealers

The National Association of Minority Automobile Dealers' (NAMAD) objective is to pursue the meaningful presence and participation of minority businesses and diverse employees across all aspects of the automotive economic sector, including:

  • Increasing the number of minority-owned dealerships in communities across America.
  • Advocating workplace and supplier diversity in the automotive manufacturing environment.
  • Supporting minority engagement in the automotive retail sales and service sectors.

We are committed to developing strategic relationships and advocating for the advancement of business policies and practices that ensure diversity and economic parity remain a priority in all aspects of the American automotive industry.

NAMAD is a 501(c)(3) non-profit, tax-exempt organization headquartered in the Washington, D.C. area. For information on National Association of Minority Automobile Dealers visit: www.namad.org

About IHS Markit (www.ihsmarkit.com)
IHS Markit INFO is the automotive industry's leading source for market-wide insight, expertise and advanced planning solutions. With a reputation of enabling better decisions and better results for nearly a century, the world's leading OEMs, suppliers and their transportation partners rely on IHS Markit to power growth, improve efficiency and drive a sustainable competitive advantage.

Automotive offerings and expertise at IHS Markit span every major market and, the entire automotive value chain -- from product planning to marketing, sales and the aftermarket.  Headquartered in London, our automotive team is part of IHS Markit's information and analytics powerhouse that includes more than 15,000 colleagues in 150 countries, covering energy, chemical, aerospace and defense, maritime, financial, technology, media and telecommunications.  For additional information, please visit www.ihsmarkit.com or email automotive@ihsmarkit.com.

 

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SOURCE National Association of Minority Automobile Dealers (NAMAD)

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