Creatd Shares Soar On Signing TikTok's 'Tiny Mom' Household Celebrity

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  • WHE Agency parent company Creatd Inc CRTD has signed creator Alexis LaRue. The financial terms of the contract remain undisclosed.
  • The 22-year-old quickly gained popularity after she began sharing content portraying life as a new mother to twin daughters Elena and Camila, who, at seven months old, weigh 21 pounds each. 
  • Using TikTok, LaRue, who posts under @themejiafamily, has garnered outsized attention in a relatively short period. 
  • The Mejias, whose posts have received tens of millions of views to date, has already amassed nearly 0.8 million followers across their platforms.
  • I am confident that, by leveraging WHE's guidance and brand relationships and Creatd's Vocal platform and operational resources, this relationship will be a fruitful one for the Mejia family, WHE, and Creatd," WHE CEO Tracy Willis said.
  • Price Action: CRTD shares traded higher by 70.90% at $4.99 in the premarket session on the last check Friday.
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