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Vera Bradley Partners With Disney For Collection Of 49 Styles

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Vera Bradley Partners With Disney For Collection Of 49 Styles
  • Lifestyle brand Vera Bradley Inc (NASDAQ: VRAhas partnered with The Walt Disney Co. (NYSE: DIS) for "The Disney Collection by Vera Bradley."
  • The collection features hand-drawn details of Disney's "Sensational Six" favorite friends—Disney Mickey Mouse, Disney Minnie Mouse, Donald Duck, Daisy Duck, Goofy, and Pluto.
  • The range includes Vera Bradley's silhouettes, including the Campus Backpack, Vera Tote, Triple Zip Hipster, and Plush Throw Blanket, alongside brand-new styles created exclusively for the collaboration.
  • The collection's 49 total styles range in price from $12 to $150 and are available online at verabradley.com, in all Vera Bradley Full Line stores, and in select Vera Bradley Factory locations.
  • Price action: VRA shares are trading lower by 1.98% at $11.40, while DIS was up 1.06% at $185.37 on the last check Thursday.
 

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