Market Overview

Bitcoin Rewards Gain Popularity

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Bitcoin Rewards Gain Popularity

While the general public may be hesitant to convert their existing money into bitcoins, some are betting that being rewarded with the cryptocurrency will prove more appealing. Bitcoin rewards are being used by some firms to get customer feedback or provide incentives for loyal use. The idea has been a step forward for the bitcoin community, as it gets digital currencies into the hands of more people who otherwise may not use it.

Microsoft

Microsoft Corporation (NASDAQ: MSFT)'s Bing search engine has launched a platform called Bing Rewards in which users can earn credits that are redeemable for things like gift cards and other products. The site is aimed at boosting the search engine's user base. In an effort to rope in the growing bitcoin community, Bing Rewards has launched a sweepstakes that will enter participants in a drawing for $500 worth of bitcoin. The company's partnership with Tango Card is responsible for the offering, as Tango Card recently made a deal to incorporate bitcoin processing service SnapCard.

Related Link: Venture Capitalists Pouring Money Into Bitcoin

Qualtrics

Survey moderator Qualtrics is also using bitcoin as an incentive to get people to answer questions and participate in research. Again, Tango Card and SnapCard are behind the bitcoin offerings, which are given to survey participants. Qualtrics users are able to earn points by completing surveys and those points are redeemable for gift cards at retailers like Amazon.com, Inc. (NASDAQ: AMZN) or they can be transferred into bitcoins.

Posted-In: Bing Bitcoin QualtricsCryptocurrency Forex Top Stories Markets Tech Best of Benzinga

 

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