Why Shares Of Sirius XM Are Trading Higher

Shares of Sirius XM Holdings Inc. SIRI were trading higher by nearly 2 percent during Wednesday's pre-market session after the company reported encouraging subscriber data and 2015 outlook.

Sirius XM stated that it added 1.75 million net subscribers throughout 2014, which topped its prior year-end estimate of 1.5 million additions. Total self-pay customers at the end of 2014 was 22.5 million.

The company also issued 2015 guidance as follows:

• Net subscriber additions of approximately 1.2 million.
• Revenue of approximately $4.4 billion.
• Adjusted EBITDA of approximately $1.6 billion.
• Free cash flow of approximately $1.25 billion.

Sirius XM will announce its fourth quarter and full year 2014 results on February 5.

Image credit: Ted Eytan, Flickr