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Netflix, Inc.
NFLX and
DreamWorks Animation SKG, Inc.
DWA today announced they will create
the first ever Netflix Original Series for kids. Based on the
highly-anticipated DreamWorks Animation movie Turbo, premiering in theaters
this summer, the Netflix series Turbo: F.A.S.T. (Fast Action Stunt Team)
debuts exclusively this December in the United States and across the globe in
the 40 countries where Netflix offers its service.
"Families love Netflix, so creating an original series for kids was a natural
for us. And we're doing it in a big way by adapting Turbo, this year's
DreamWorks Animation summer tentpole movie," said Ted Sarandos, Chief Content
Officer of Netflix. "DreamWorks Animation has a long track record of creating
incredibly successful characters and stories that delight people of all ages.
We're thrilled to add Turbo the series as well as all new DreamWorks Animation
films, starting with their 2013 slate, to Netflix."
"Netflix boasts one of the largest and fastest-growing audiences in kids
television. They pioneered a new model for TV dramas with House of Cards, and
now together, we're doing the same thing with kids' programming," said
DreamWorks Animation's Chief Executive
Officer, Jeffrey Katzenberg. "DreamWorks is thrilled to be part of the
television revolution."
DreamWorks Animation's Turbo is a high velocity 3D comedy about an ordinary
snail who dares to dream big – and fast. After a freak accident miraculously
gives him the power of super-speed, Turbo kicks his dreaming into overdrive
and embarks on an extraordinary journey to achieve the seemingly
impossible: competing in the Indianapolis 500. The film, which stars Ryan
Reynolds, Paul Giamatti, Michael Pena, Luis Guzman, Bill Hader, Richard
Jenkins, Ken Jeong, Michelle Rodriguez, Maya Rudolph, Ben Schwartz, Kurtwood
Smith, Snoop Lion and Samuel L. Jackson, comes to theaters on July 19, 2013.
Turbo's pursuit of racing greatness continues in Turbo: F.A.S.T.: an episodic
animated television series that picks up where the feature film leaves off.
It showcases the world-traveling exploits of our snail hero and his
tricked-out racing crew as they master outrageous new stunts and challenge any
villain unlucky enough to cross their path.
In addition to the original TV series Turbo: F.A.S.T., new DreamWorks
Animation feature titles will be made available for Netflix members in the
U.S. to watch beginning with the studio's 2013 film line-up.
In 2012, Netflix members streamed more than 2 billion hours of kids content.
Always commercial free, the content in the kids section of Netflix was curated
in conjunction with ratings and reviews from Common Sense Media, a leading
non-profit organization that provides independent, trustworthy ratings,
reviews and information to help parents make great media choices. In addition
to character-based selections, the service displays rows of TV shows and
movies organized by easy-to-understand genres such as superheroes, princesses,
dinosaurs and girl power. The unique Netflix technology provides each member
with a personalized experience based on preferences and favorites.
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