Yahoo! JAPAN and DG/MediaMind Sign Business Partnership for Display and Video Ads

Yahoo Japan Corporation, which operates Yahoo! JAPAN, and MediaMind Technologies K.K. (hereinafter "MediaMind"), a subsidiary of DG

, announced today that the two companies have signed a business partnership for cooperation in display and video advertising. The partnership is designed to meet the needs of advertisers seeking to develop more engaging display and video advertisements, as well as to strengthen ad technology-based solutions. The strategic partnership will enable advertisers to deliver more effective advertising campaigns based on the MediaMind platform, and the development capabilities of Yahoo! JAPAN.