NeoMedia Licenses Mobile Barcode Patents to Microsoft
NeoMedia
Technologies, Inc. (OTC BB: NEOM), pioneers in the mobile barcode
industry, today announced that it has granted Microsoft a worldwide,
non-exclusive, license to NeoMedia's patent portfolio.
NeoMedia's IP portfolio, consisting of over 74 patents awarded and
pending worldwide, encompasses many mobile barcode implementations used
widely across the industry.
“The agreement between NeoMedia and Microsoft underscores the importance
of intellectual property to our growing industry,” said Laura Marriott,
Chief Executive Officer of NeoMedia. “As mobile barcodes become a key
fixture in the mobile marketing mix, it is important for stakeholders
across the industry to ensure the solutions they employ leverage the
relevant