Nokia Commands Windows Phone Market with 59% Dominance

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New data shows that Nokia
NOK
dominates the worldwide Windows Phone segment with a 59 percent share of the market.
According to
The Next Web
, HTC leads the United States market with a 36 percent share. This achievement is no small feat. Nokia's nearest competitor is Samsung, the same company that utilized the Android brand to sell
more than 50 million smartphones
in the second quarter, beating Apple
AAPL
by more than 20 million units. Samsung is expected to support Windows Phone 8 with at least two
significant devices
, though nothing official has been announced. Samsung currently holds 13 percent of the global Windows Phone market, trailing both Nokia and HTC (which holds 21 percent of the market). In the United States, Samsung's 26 percent market share fell behind Nokia and HTC, but by a much smaller margin. Nokia currently rests in second place with 32 percent of the domestic market. Unlike Samsung, which manufactures Android phones that are heavily promoted by Sprint
S
, Verizon
VZ
, and AT&T
T
, Nokia has had a difficult time earning the support of domestic carriers. This is especially true of AT&T, which recently
stopped promoting
Nokia devices at many of its retail outlets. The promotional struggle comes at a time when Nokia is expected to announce several new devices for Microsoft's
MSFT
upcoming mobile operating system, Windows Phone 8. If Nokia fails to earn the support of domestic carriers, it may have a difficult time holding on to its share of the market. This is less-than-worrisome for Nokia's competitors, most of which rely on Android to compete against the iPhone. Android is viewed as the
leading alternative
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to Apple's mobile operating system, iOS. Samsung recently used its onslaught of Android devices to
cut into Apple's profits
. Nokia, on the other hand, has thrown its support behind Windows Phone -- a platform that has yet to make waves in the smartphone market. Last week, Nokia Chief Executive Officer Stephen Elop announced that the company will
continue to back the platform
. Earlier this month, Nokia
sold off a number of assets
that it no longer needed, including the cross-platform application framework "Qt" that the company acquired in 2008. The company also announced a
new deal
with Zynga
ZNGA
to bring the company's games to the Asha Touch. On August 2, Groupon
GRPN
announced that it will add
Groupon Now! deals
to Nokia's Maps application.
Follow me @LouisBedigianBZ
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Posted In: NewsTopicsSuccess StoriesTechGeneralAndroidAsha TouchGroupon Now!HTCNokiaQtStephen ElopWindows PhoneWindows Phone 7Windows Phone 8Zynga
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