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Intel Committed to 140 Ultrabooks, 40 Touch-Enabled Computers, 20 Windows 8 Tablets, and a $699 MSRP


Intel (NASDAQ: INTC) CEO Paul Otellini is ready to take on Apple's (NASDAQ: AAPL) MacBook Air with a stronger onslaught of competitors in the coming months and years.

According to The Verge, the company is expecting 140 different Ivy Bridge Ultrabook designs -- 30 more than the company had announced in May. The total Ultrabooks number includes 40 so-called touch-enabled computers, as well as a dozen "convertible" machines. Twenty Atom-based Windows 8 tablets are also on the way.

The Verge quoted Otellini as saying that the company is "confident that we'll see $699 [Ultrabooks] at retail this fall." He made this announcement during Intel's Q2 2012 earnings conference call.

Otellini is presumably referring to the Manufacturer's Suggested Retail Price (MSRP). However, as The Verge points out, Wal-Mart (NYSE: WMT) shoppers can already get the Aspire S3 -- an Acer-made Ultrabook -- for less than $650.

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Posted-In: Intel Paul Otellini The Verge ultrabooksNews Success Stories Tech Best of Benzinga


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