Josh Linkner Drives Breakthrough Creativity With "Disciplined Dreaming"

Is there a proven system to drive breakthrough creativity? Josh Linkner, author of

, has the answer. As the Founder, Chairman and former CEO of

– the largest interactive promotion agency in the world – Linkner is an entrepreneur with real-world experience. In his book, Linkner aims to show entrepreneurs and business professionals the way to sustain long-term growth and innovation. The way to accomplish this, he says, is through creativity. According to Linkner,

: • Turns the mystery of creativity into a simple-to-use process. • Empowers individuals, teams and organizations to meet creative challenges posed by the marketplace. • Shows how creativity can be used for everything from innovative, game-shifting breakthroughs to incremental advances and daily improvements to business processes. • Offers dozens of practical exercises, thought-starters, workouts to grow “creative muscles,” and case studies. More specifically, Linkner told Amazon

that it's a five-part system to “build, nurture, and manage creativity.” “It is based on my experience as a four-time entrepreneur, jazz musician, and venture capitalist,” he said. During the Q&A, Linkner also told Amazon that the reason why creativity is so important is because it's the one thing you can't outsource. “Beyond the corporate level, individuals may get hired based on their resume but get promoted and succeed based on their creativity,” he said. “Creativity has become the currency of success in the new era of business, and life.”

has been receiving praise from a number of executives, including Bill Ford (Executive Chairman, Ford Motor Company

), Tony Hsieh (CEO of Zappos.com), and Dan Gilbert (Chairman & Founder, Quicken Loans, and the majority owner of the Cleveland Cavaliers). “In

, Josh Linkner lays out a road map that will guide individuals, teams and companies to higher levels of creativity. It is a journey that will lead to better ideas and breakthrough thinking – and those who take it will also have a lot of fun along the way.”—Bill Ford "

can help spark your creative potential."—Tony Hsieh “It is often said there are dreamers and there are doers. Never before has someone connected the dots and clarified the path between ‘dreaming' and ‘doing' like Josh Linkner has in

. This is a must-read for the innovators and creators who want to crossover to the execution side and make their dreams come to life.”—Dan Gilbert

is

.