Alibaba Group's Jack Ma Appears On CNBC, Talks IPO And Passion For Small Businesses

In conjunction with the anticipated Alibaba Group Holding Ltd BABA IPO, Executive Chairman Jack Ma appeared on CNBC to discuss the company, along with his vision for the future.

According to CNBC, Alibaba will raise $15 billion or more. When asked what the company will do with the money, Jack Ma expressed his passion for helping small businesses not only in China, but around the world.

Related Link: What Experts Think About The Alibaba Group Holding Ltd IPO

Jack Ma went on to say what the company really earned Friday was not money, but the trust of the people. He added he will continue to look 10 or 15 years down the road to ensure the company's shareholders are happy.

However, in terms of who he wants to keep happy, Ma ranked shareholders third behind the customer and employees, suggesting that if these two groups are happy the company will thrive and shareholders will ultimately reap the benefits.