High-rolling investors have positioned themselves bullish on RH RH, and it's important for retail traders to take note. \This activity came to our attention today through Benzinga's tracking of publicly available options data. The identities of these investors are uncertain, but such a significant move in RH often signals that someone has privileged information.
Today, Benzinga's options scanner spotted 9 options trades for RH. This is not a typical pattern.
The sentiment among these major traders is split, with 77% bullish and 22% bearish. Among all the options we identified, there was one put, amounting to $86,940, and 8 calls, totaling $348,352.
Projected Price Targets
After evaluating the trading volumes and Open Interest, it's evident that the major market movers are focusing on a price band between $180.0 and $410.0 for RH, spanning the last three months.
Volume & Open Interest Development
Looking at the volume and open interest is a powerful move while trading options. This data can help you track the liquidity and interest for RH's options for a given strike price. Below, we can observe the evolution of the volume and open interest of calls and puts, respectively, for all of RH's whale trades within a strike price range from $180.0 to $410.0 in the last 30 days.
RH Option Activity Analysis: Last 30 Days
Largest Options Trades Observed:
| Symbol | PUT/CALL | Trade Type | Sentiment | Exp. Date | Strike Price | Total Trade Price | Open Interest | Volume |
|---|---|---|---|---|---|---|---|---|
| RH | PUT | SWEEP | BULLISH | 01/19/24 | $260.00 | $86.9K | 461 | 69 |
| RH | CALL | SWEEP | BEARISH | 01/19/24 | $410.00 | $60.6K | 1.4K | 0 |
| RH | CALL | SWEEP | BEARISH | 05/17/24 | $180.00 | $55.3K | 15 | 5 |
| RH | CALL | SWEEP | BULLISH | 01/19/24 | $300.00 | $54.0K | 710 | 2 |
| RH | CALL | SWEEP | BULLISH | 12/01/23 | $270.00 | $46.5K | 205 | 130 |
About RH
RH is a luxury retailer operating in the $143 billion domestic furniture and home furnishing industry. The firm offers merchandise across many categories including furniture, lighting, textiles, bath, decor, children, and is growing the presence of its hospitality business (with 15 restaurant locations). RH innovates, curates, and integrates products, categories, services, and businesses across channels and brand extensions (RH Teen, RH Modern, and Waterworks, for example). RH is fully integrated across store, Web, and catalog channels, and is positioned to broaden its total addressable market over the next decade with its World of RH digital platform (highlighting offerings outside of home furnishings), along with future offerings in color, bespoke furniture, architeture, and more.
Following our analysis of the options activities associated with RH, we pivot to a closer look at the company's own performance.
Current Position of RH
- With a trading volume of 281,144, the price of RH is down by 0.0%, reaching $269.97.
- Current RSI values indicate that the stock is may be overbought.
- Next earnings report is scheduled for 6 days from now.
Expert Opinions on RH
2 market experts have recently issued ratings for this stock, with a consensus target price of $297.5.
- Maintaining their stance, an analyst from Wedbush continues to hold a Neutral rating for RH, targeting a price of $260.
- An analyst from Wells Fargo has decided to maintain their Overweight rating on RH, which currently sits at a price target of $335.
Options trading presents higher risks and potential rewards. Astute traders manage these risks by continually educating themselves, adapting their strategies, monitoring multiple indicators, and keeping a close eye on market movements. Stay informed about the latest RH options trades with real-time alerts from Benzinga Pro.
© 2025 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
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