Element Apothec, a beauty and wellness company, entered into an official partnership with CBD of Denver, Inc. (OTCPK:CBDD), a cannabis parent company and owner of multi-brand cannabis e-commerce and marketing company mellow.

Mellow group operates as a multi-brand e-commerce marketplace and a full-service digital & performance marketing agency and was recently acquired by CBD of Denver.

Mellow, the multi-brand cannabis e-commerce signed a master distribution agreement with Element Apothec. Mellow will be distributing Element Apothec's collection of beauty and wellness products. The Element Apothec collection features categories including tinctures, topicals, and natural skincare products. The master distribution agreement includes the launch and distribution of Element Apothec line of products to the UK & Europe.

Element Apothec co-founder and CEO, Davina Kaonohi, stated, "Building a global beauty and wellness brand based on my core beliefs of the power of natural, plant-based wellness has been a dream of mine. The partnership with mellow is a significant first step in making this a reality."

Photo by Diyahna Lewis on Unsplash

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