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Martha Stewart And Canopy Growth Launch CBD Wellness Gummy Sampler

November 11, 2020 9:11 am
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Martha Stewart And Canopy Growth Launch CBD Wellness Gummy Sampler

Martha Stewart is releasing a new holiday-inspired gummies line.

The "Domestic Diva" is partnering with Canopy Growth Corp. (TSX:WEED) (NYSE: CGC) to launch the Martha Stewart CBD Wellness Gummies Sampler.

Back in February 2019, Stewart took an advisory role at the cannabis company, and then — this past September — the partnership launched a new line of hemp-derived supplements.

Martha Stewart’s CBD product line contained gummies, oil drops and softgels.

The newly-released Martha Stewart CBD Wellness Gummies Sampler is said to be influenced by "the French confection pâte de fruits." It contains 15 seasonal flavors like Quince, Passion Fruit, and Pink Grapefruit.

One box costs $64.99 and contains 60 naturally-flavored 10 milligrams of CBD gummies. It can be pre-ordered at Canopy Growth's one-stop e-commerce website, ShopCanopy.com.

“Holiday gift giving and receiving should be a joyous and fun occasion. In my experience, the gifts that are most appreciated are both luxurious and practical," Stewart says. "Presented in a special gift box, my gummy sampler tastes like an elegant and delicious treat which delivers all the wellness benefits of CBD, making it the perfect way to indulge your loved ones, or yourself, without spending a fortune."

Sol Clahane, Canopy VP and Managing Director, praised the collaboration.

The goal is “to help bring Martha's vision for this very special CBD wellness gummy sampler to life with an array of truly unique and very delicious flavors unlike anything else on the market," she said. "It's a timely addition to her already popular line of CBD wellness products."

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