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Compare Online Brokers

Technology is pushing the boundaries of finance markets further every day. With all the noise, Benzinga took the time to digest every reputable online Brokerage and the advantages or disadvantages of each.

Every investor has different goals for their portfolio’s future. Use our tool below to find which broker suits your needs best.

Investment Style
Tradable Securities
What's most important?
Broker Best For Commissions Account Minimum Choose your platform
  • Hands-off investors, who require advice and assistance
  • Beginners
  • Investors who want to invest in specific industry groups/sectors
$1 Per month accounts < $5000 balance 0.25% Annual fee accounts > $5000 $5
Get started securely through Stash's website
1 Minute Review

Stash operates under the mantra "investing should be simple and accessible." Stash, which promises an easy start-up procedure, requires only two minutes, $5 and a phone.

Pros
  • Simplified investment procedure
  • Choice of easy-to-understand investments (ETFs)
  • Easy-to-read snapshots of all accounts
  • Very low required minimum balance
Cons
  • Income made through Stash, be it capital gains, dividends and income interest, are taxable just like any other investment.
  • It works out costly for smaller accounts
Current Promotion

  • Traders with little capital who would be under the $25,000 pattern day trader rule
  • Traders who are experienced and seeking trading leverage
  • Those with a hunger for advanced charting capabilities
  • International investors
$4.95 min per trade $500
Get started securely through SureTrader's website
1 Minute Review

SureTrader is a Bahamas-based broker/dealer regulated by the Securities Commission of the Bahamas.The draw for traders is the ability to sidestep the United States SEC pattern day trader (PDT) rules. Because of this, SureTrader continues to rake in traders who are below the $25,000 PDT level, so those with small amounts can trade as much as they want. While SureTrader seems to have troubles with customer service and several platform glitches, it still seems to depend on each individual trader as to whether these “bugs” are actually bothersome or not.

Pros
  • No pattern day trading rules.
  • Low brokerage account minimum deposit of $500
  • Powerful trading tools: allows Instant access to multiple charting features and real-time market data
  • Up to $50 in free trades for new accounts
Cons
  • Inactivity fee of $50 for accounts with less than 15 trades per quarter
  • $25 per day margin or equity call fee
Current Promotion

$100K Pro Free Demo

  • Brand-new investors
  • If you're hungry to save money on fees
  • Those who are comfortable managing their finances online
Get started securely through Wealthsimple's website
1 Minute Review

There are lots of robo advisors on the market. You might ask, “What stands out about Wealthsimple? Why choose this particular robo advisor?” There are quite a few reasons to do so. A diversified portfolio with a unique blend of ETFs and lower costs are all automatically part of the package. There are a few unique and very specific opportunities that Wealthsimple can offer you, too: Wealthsimple can develop a Halal investing portfolio to comply with Islamic principles (which means no investments in companies that profit from gambling, firearms, tobacco, etc.) Socially responsible investing is a major focus, including a portfolio makeup of companies that offer low carbon emissions, gender diversity, and affordable housing.

Pros
  • Free tax-loss harvesting available (upon request by Basic customers)
  • $0 account minimum and no extra fees
  • Automatic rebalancing happens as the market changes
Cons
  • Advisory fees are a bit pricier when compared with other robo-advisors
Current Promotion

  • Brand-new investors
  • Those who are comfortable managing their finances solely online
  • Great technology
Free Some instances you may be required to pay transfer fees of fund fees $0
Get started securely through WiseBanyan's website
1 Minute Review

WiseBanyan’s site methodically eases you in using a goal-oriented approach. The company offers a truly relatable, tangible way to save for your future and present goals. For example, you can designate your savings goals as “Vacation to Fiji” or “Retirement” (whatever you’d like!) which cleanly categorizes your goals into manageable chunks. Risk aversion, time horizon, and money you’ve already saved are carefully considered for each individual goal and invested appropriately. It’s a slick way to manage money and is a solid way to end up with a fully-diversified portfolio while mitigating fees and tax consequences.

Pros
  • No account management fees
  • Automatic rebalancing is free on all accounts
  • No account minimums required
Cons
  • Only offers individual taxable accounts, traditional or Roth IRAs or SEP IRAs
  • Tax-loss harvesting is not included for free (which many robo-advisors offer automatically)
Current Promotion

None at this time

  • Set-it-and-forget it investors
  • Saving on taxes
  • Complex financial planning for retirement
0.30% annual fee $50,000
Get started securely through Vanguard's website
1 Minute Review

Vanguard Personal Advisor Services combines the best of high-touch, high-tech, and low-cost funds to help you with your real-life investing needs.

Pros
  • Low-cost investing available for Vanguard funds
  • It’s a great company for DIY investors
  • Vanguard still has many options for investors who would like to speak with an advisor
Cons
  • No active trading platform or tools
  • Other funds are more expensive to invest in; your best bet is to invest in Vanguard’s own funds
  • No advanced platform available
Current Promotion

None

  • Beginners
  • Retirees
  • Students
$6.95 $2,500
Get started securely through Scottrade's website
1 Minute Review

Scottrade, which has been acquired by TD Ameritrade, is in the process of being integrated into the latter’s network. For now, Scottrade stands out for its breadth of presence (500+ branches), and product and service offerings, which come at a fee that is cheaper than, or if not comparable with the other discount brokers. On the technology front, the firm is fairly competent, with multiple platforms and tools, while its research offerings are rich, appealing to both beginners as well as advanced traders.

Pros
  • Large branch networks
  • Diverse asset classes
  • Zero balance facility for retirement accounts
Cons
  • Limited third-party research
  • Uncertainty surrounding integration with TD Ameritrade
  • Expensive relative to robo-advisors
Current Promotion

None at this time

  • Those who don’t have access to an employer-sponsored retirement plan
  • Investors looking for a low minimum investment amount
  • Brand-new investors
$1 Per month accounts < $2500 balance 0.5% Annual fee accounts > $2500 Annual fee accounts > Funds charge annual fee of 0.12%
Get started securely through Finhabits's website
1 Minute Review

Finhabits’ CEO Carlos Armando Garcia noticed a disparity between financial services offered and utilized by minorities in the U.S. In an effort to give minorities access to mainstream financial services and build wealth, the CEO founded Finhabits. It's an easy-to-use, low-cost robo advisor that helps users open IRAs, save for emergencies, and invest their money.

Pros
  • Finhabits will help you get started, so you don’t need to know a lot about investing at the outset
  • You can start with as little as $5 minimum per week
  • Free for the first month
Cons
  • There’s a monthly fee in addition to the fund fees, plus other miscellaneous fees
  • Limited investment options
  • Expected and historical returns on some portfolios are fairly low
Current Promotion

  • Do-it-yourself investors who want to save money, or
  • Extreme DIYers with a very specific niche (motif) in which you’d like to invest
Get started securely through Motif Investing's website
1 Minute Review

Motif’s website reads: “Motif is a technology-driven thematic investing company.” Hang in there. That techno-jargon simply means that a motif makes up a basket of up to 30 stocks or ETFs, intelligently weighted to reflect an investment theme, market insight or innovative trend. To keep it simple, you can invest in your beliefs and customize the list of funds put into those thematic areas.

Pros
  • Great for investors looking to invest in a particular sector
  • Excellent for conscience-driven investors
Cons
  • Not for active traders
  • No automatic dividend reinvestment
Current Promotion

  • People who understand the nature of startups and the risks involved
  • Seasoned investors who understand the risks and want control of their portfolios
Get started securely through SeedInvest's website
1 Minute Review

Toward the top of SeedInvest’s website is a video of CEO and co-founder Ryan Feit, and in it, he interviews with Cramer’s Mad Money. A ringing Mad Money endorsement for the company brings the topic of crowdfunding in the 21st century to “Wow!” proportions.

Pros
  • Do not have to be an “accredited investor” to invest
  • According to SeedInvest stats, unrealized internal rate of return on SeedInvest investments has averaged 17.4% compared to other venture funds, which are at 11.7%
Cons
  • Startups involve a great deal of risk
  • Fees for raising money are high
Current Promotion

Get started securely through Lightspeed Trading's website
1 Minute Review

Pros
Cons
Current Promotion